17 Best and Most Trusted B2B Data Providers and Vendors for 2025
B2B data providers and data vendors give businesses access to verified contact details, company information, and decision-maker profiles. These marketing tools play a big role in business growth by helping sales and marketing teams reach the right audience faster.
Sales teams use the data to focus on closing deals instead of spending hours searching for leads. The main advantages of B2B data providers include saving time, improving lead quality, making marketing strategies, and increasing conversion rates. Businesses connect with the right people, run better marketing campaigns, and grow faster with accurate and up-to-date data.
Some of the best B2B data providers and data vendors in 2025 include Bookyourdata, Lusha, Saleshandy, Adapt.io, Apollo.io, Cognism, Dealfront, LinkedIn Sales Navigator, Kaspr, ZoomInfo, Clearbit (Breeze Intelligence), 6sense, Datanyze, Seamless.AI, RocketReach, Uplead, and Demandbase.
The 17 best and most trusted B2B data providers and vendors for 2025 are listed below.
- Bookyourdata. Bookyourdata is the best B2B data provider with clean, ready-to-download email lists. It filters the leads by job title, industry, and seniority level.
- Lusha. Lusha is a user-friendly data-providing tool that provides accurate emails and phone numbers for sales outreach and lead generation.
- Saleshandy. Saleshandy helps with cold email campaigns, auto follow-ups, and email tracking to reach more prospects.
- Adapt.io. Adapt.io gives updated contact information and company details to help sales teams target the right people.
- Apollo.io. Apollo.io combines lead data, outreach, and CRM tools to help manage and close deals easily.
- Cognism. Cognism is a data provider that offers GDPR-compliant B2B data with global reach, which is perfect for sales prospecting and outreach.
- Dealfront. Dealfront focuses on European B2B leads, which gives local data and accurate contact data.
- LinkedIn Sales Navigator. LinkedIn Sales Navigator is a LinkedIn tool that finds the right leads using filters, alerts, and real-time updates.
- Kaspr. Kaspr pulls contact information directly from LinkedIn, which is great for recruiters and sales representatives working on social platforms.
- ZoomInfo. ZoomInfo offers detailed business data and contact information, which helps teams find and connect with decision-makers.
- Clearbit (Breeze Intelligence). Clearit identifies website visitors and collects data to improve sales and marketing results.
- 6sense. 6sense uses AI to predict buying behavior and helps focus on leads ready to make a purchase.
- Datanyze. Datanyze has a browser extension that collects B2B contact details from LinkedIn and company websites.
- Seamless.AI. Seamless.AI creates real-time lead lists with emails and direct dials to speed up outreach strategies.
- RocketReach. RocketReach is a simple data provider to find emails, phone numbers, and social links of professionals in any industry.
- Uplead. Upleads provides clean, verified B2B contact lists with filters such as company size, location, and job role.
- Demandbase. Demandbase is best for account-based marketing. It helps teams target, engage, and close the right companies.
1. Bookyourdata
Bookyourdata is the best B2B data provider, known for its flexible pay-as-you-go model and high data accuracy. Bookyourdata offers over 250 million verified business contacts across more than 200 countries, which makes it best for businesses targeting global markets.
An important and unique feature of Bookyourdata is its real-time email verification, which ensures a 97% accuracy rate. This reduces bounce rates and improves the success rate of email campaigns.
Users use over 100 filters, including job title, industry, location, and company size, to build highly targeted prospect lists. The B2B data vendor provides information about funding rounds and job postings, which helps in identifying high-growth opportunities.
Bookyourdata allows businesses to access and use accurate, up-to-date contact information for sales and marketing strategies as a B2B data provider. Its commitment to data quality, compliance with GDPR and CCPA, and flexible pricing model make it a trusted choice for organizations and companies looking to improve their outreach and bring in sales.

Key Features
- Pay-as-you-go pricing, no subscriptions; pay only for the data you need.
- Bookyourdata gives a 97% data accuracy guarantee with real-time email verification.
- Bookyourdata gives access to over 250 million verified contacts worldwide.
- Over 100 filters to target specific industries, job titles, and locations.
- Improve existing data with additional features such as technographics and funding information.
Pros
- Flexible, no-commitment pricing model.
- High-quality, verified data.
- User-friendly interface with advanced filtering options.
- Global reach with huge contact database.
- Dedicated customer support.
Cons
- Higher cost per lead compared to some competitor data providers.
- Limited data availability for certain niche markets.
Pricing

Bookyourdata operates on a pay-as-you-go model, starting at $99 for 250 leads. The cost per lead decreases with volume, and credits never expire. A free trial is available, which offers 10 free credits without requiring a credit card. The cost of 500 credits is $159 with a one-time purchase and $299 for 1000 credits.
Customer Reviews
Users praise Bookyourdata for its data accuracy and ease of use. One user stated, "Bookyourdata is extremely user-friendly, and the customer support when getting started is amazing."

Customer Support
Bookyourdata offers dedicated support, including email, live chat, and phone assistance. Users also have access to a customer success manager to help improve the B2B platform's benefits.
2. Lusha
Lusha is a B2B data provider that helps businesses find accurate contact details of potential leads. Lusha offers verified emails, phone numbers, and social media profiles, which makes it easier for sales and marketing teams to connect with decision-makers.
It integrates with platforms such as LinkedIn, Salesforce, and HubSpot to manage the lead generation process.
Key Features
- Lusha searches and saves leads using filters such as industry, job title, location, and company size.
- The data vendor accesses contact details directly from LinkedIn and company websites.
- CRM integrates with Salesforce, HubSpot, Pipedrive, and other tools.
- It uploads contact lists and enriches them with accurate data.
- Focuses on providing reliable and up-to-date contact information.
Pros
- User-friendly interface and easy setup.
- High-quality, verified contact data.
- Smooth integration with popular CRM tools.
Cons
- Limited credits in the free plan.
- Phone number credits are consumed quickly.
Pricing
- The free plan is at $0/month, including 50 emails and 5 phone numbers per month.
- Pro plan is priced at $36/month per user, including 480 phone numbers and unlimited emails annually.
- Premium plan costs $59/month per user, which includes advanced team management and analytics.
- Scale plan includes custom pricing and offers unlimited contacts, API access, and dedicated support.
Customer Reviews
Users appreciate Lusha's ease of use and the quality of its contact data. One user mentioned, "Lusha helps me find out the contact details of decision-makers right from their LinkedIn profiles with its Chrome extension."

Customer Support
Lusha provides customer support through email and live chat. Premium and Scale plan users have access to advanced support options.
3. Saleshandy
Saleshandy is a B2B data provider and cold email automation platform designed to manage lead generation and outreach strategies. It offers access to a big database of over 700 million verified B2B contacts, which allows businesses to identify and connect with potential clients successfully.
Saleshandy helps sales teams increase their productivity and conversion rates by automating personalized email campaigns and follow-ups.
Key Features
- The data provider gives access to a database of 700 million+ verified contacts to build targeted lead lists.
- Automate personalized email sequences with scheduled follow-ups.
- It has tools to improve email deliverability and avoid spam folders.
- Gradually increase email sending volume to maintain domain reputation.
- Manage all email conversations in one place for better organization.
Pros
- User-friendly interface suitable for beginners.
- Huge lead database with real-time verification.
- Flexible pricing plans according to different business sizes.
Cons
- Frequent issues with email deliverability.
- Customer support response times are slow.
Pricing
- Outreach Starter starts at $25/month, which includes unlimited email accounts, 2,000 prospects, and 10,000 emails per month.
- Outreach Pro starts at $74/month and offers 30,000 prospects, 125,000 emails per month, and advanced integrations.
- Outreach Scale starts at $149/month, provides 60,000 prospects, 250,000 emails per month, and whitelabel features.
- Outreach Scale Plus starts at $219/month and includes customizable plans with up to 500,000 prospects and 1.5 million emails per month. Each plan includes a 7-day free trial with access to all features.
Customer Reviews
Users appreciate Saleshandy for its ease of use and automation features. One user noted, "Saleshandy helped us automate our outreach and improve our email deliverability."

Customer Support
Saleshandy provides customer support through email and live chat. Higher-tier plans offer access to a success manager for personalized help.
4. Adapt.io
Adapt.io is a B2B data provider and sales intelligence platform that improves lead generation and prospecting. Adapt.io offers access to a huge database of over 100 million verified business contacts, which allows sales and marketing teams to connect with potential clients. Adapt.io's tools, such as Lead Builder and Prospector, help targeted outreach by providing accurate contact information and CRM integrations.
Key Features
- Adapt.io creates targeted prospect lists using over 25 filters, including industry, revenue, and location.
- The data vendor gives access to real-time contact data with a Chrome extension for platforms such as LinkedIn.
- Smoothly integrates with Salesforce, HubSpot, and Pipedrive.
- Enhances CRM records with firmographic, demographic, and technographic data.
- Receive real-time updates on contact information changes.
Pros
- Database of over 100 million verified contacts.
- User-friendly interface with easy scrolling.
- Real-time data validation with up-to-date information.
Cons
- No built-in email outreach system.
- Some contacts do not populate in search results.
Pricing
- Free trial is at $0/month with limited access to features and contacts.
- The starter plan starts at $49/month and gives access to basic features and a set number of contacts.
- Basic plan is at $99/month with increased contact limits and additional features.
- The custom plan is based on your business needs. A 7-day free trial is available for new users to explore the platform.
Customer Reviews
Users appreciate Adapt.io for its accurate contact data. One user said, "Adapt.io is a fantastic tool for finding accurate, up-to-date contact details. It’s been a huge time-saver for our lead generation."

Customer Support
Adapt.io offers customer support through email and live chat.
5. Apollo.io
Apollo.io is a B2B data provider that is made for lead generation and cold outreach. Apollo.io allows sales and marketing teams to generate leads with a database of over 275 million contacts and 73 million companies. The platform offers a collection of tools, including email automation, CRM integrations, and AI-generated information.
Key Features
- Apollo.io gives access to over 275 million contacts and 73 million companies for accurate prospecting.
- The data vendor uses AI to optimize outreach strategies and personalize communication.
- It automates personalized email sequences to engage prospects.
- Integrate with popular CRMs such as Salesforce and HubSpot for managed workflows.
- Prospect directly from LinkedIn and company websites with the Apollo Chrome Extension.
Pros
- User-friendly interface.
- Automation features for email campaigns.
- Flexible pricing plans for different business sizes.
Cons
- Some contact data is outdated, which leads to bounced emails.
- Advanced features are locked behind higher-tier plans, which are expensive for smaller businesses.
Pricing
- The free plan has limited access to features and contacts.
- Basic plan starts at $49/month per user and gives access to basic features and a set number of contacts.
- Professional plan starts at $79/month per user with increased contact limits and additional features.
- Organization plan starts at $119/month per user (minimum 3 users), and gives solutions for enterprise needs. A free trial is available for new users to explore the platform features.
Customer Reviews
Users appreciate Apollo.io for its huge database and automation features. One user noted, "Apollo.io is a great all-in-one platform for B2B sales and prospecting.

Customer Support
Apollo.io provides customer support through email and a support request system. Users submit support requests through the Apollo website.
6. Cognism
Cognism is a modern B2B data provider that specializes in sales intelligence and lead generation.
Cognism offers access to a database of over 98% accurate, phone-verified contacts. Cognism's platform is designed to help sales and marketing teams find, engage, and convert prospects to ensure compliance with data privacy regulations, including GDPR.
Key Features
- Cognism gives access to 98% accurate, phone-verified mobile numbers for decision-makers.
- The data vendor identifies prospects showing buying intent to focus on outreach.
- Smooth integration with Salesforce, HubSpot, and Outreach.
- Prospect directly from LinkedIn and company websites.
- It uses firmographic, technographic, and intent filters for precise targeting.
Pros
- High-quality, accurate contact data.
- User-friendly interface with a modern style of scrolling.
- Responsive customer support with dedicated account managers.
Cons
- Premium pricing is a barrier for smaller businesses.
- Outdated or incomplete contact information.
Pricing
Cognism offers two main license types.
- The platinum plan includes access to the global database, trigger events, a browser extension, and a list-building web app.
- The diamond plan offers all Platinum features with additional access to phone-verified mobiles, intent data, and on-demand mobile enrichment. Pricing is customized based on the number of users and specific business needs.
Customer Reviews
Users like Cognism for its data accuracy and high-quality leads. One user stated, "Cognism gives us great data and helps us build outbound marketing campaigns with additional contact details, which is gold dust for us."

Customer Support
Cognism offers responsive customer support through email and chat.
7. Dealfront
Dealfront is a B2B data provider for businesses looking for European markets. Dealfront offers access to a huge database of over 398 million contacts and 56 million companies. Dealfront's platform focuses on GDPR compliance to ensure that all data handling follows European data protection regulations.
Key Features
- Dealfront gives access to over 398 million contacts and 56 million companies, with deep coverage in regions including DACH, Benelux, Nordics, and the UK.
- It uses over 100 filters, including firmographics, technographics, and intent data, to build precise target lists.
- Monitor 33 types of company events, such as expansions or management changes, to identify sales opportunities.
- Integrate with popular CRMs such as HubSpot and Salesforce.
- All data is sourced from publicly available information
Pros
- High-quality, GDPR-compliant data for European markets.
- Filtering options for precise targeting.
- Responsive customer support with account managers.
Cons
- Limited data coverage for markets outside Europe, such as the US and Canada.
- Advanced features require a learning curve for new users.
Pricing
Dealfront offers two main pricing tiers.
- Sales Intelligence Solution offers custom pricing based on team size, usage, and specific goals.
- Web Visitors Identification Solution starts at €99 per month, This plan includes unlimited users and data storage, with pricing based on the number of companies identified.
Customer Reviews
Users appreciate Dealfront for its IP tracking. One user noted, "We recently started with Dealfront IP-tracking and the Sales Intelligence platform and are very happy about the demo, onboarding, and platform itself."

Customer Support
Dealfront provides responsive customer support through email and a support request system.
8. LinkedIn Sales Navigator
LinkedIn Sales Navigator is a premier B2B data provider and sales intelligence tool that uses LinkedIn's huge network of over 1 billion professionals. It allows sales teams to identify, connect with, and build relationships with potential clients by giving them advanced search results, accurate data, and recommendations.
Key Features
- LinkedIn Sales Navigator uses detailed filters to find prospects based on industry, company size, seniority level, and more.
- Receive notifications on job changes, company updates, and other relevant activities of saved leads and accounts.
- Sync with platforms such as Salesforce and Microsoft Dynamics to maintain up-to-date records and manage workflows smoothly.
- Directly message prospects outside of your immediate network to start conversations.
- Share content with prospects and track engagement to monitor interest levels.
Pros
- Access to LinkedIn's huge professional network for prospecting.
- Engagement through InMail and Smart Links.
- CRM integration for successful lead management.
Cons
- Limited integration with some non-CRM sales and marketing tools.
- Potential for receiving irrelevant or outdated contact information.
Pricing
- Core plan starts at $99/month or $959.88/year and includes advanced search filters, lead recommendations, and CRM integration.
- The advanced plan starts at $149/month. Adds team collaboration tools, shared notes, and usage reporting.
- Advanced Plus starts at $1,600/month, which is designed for large enterprises, and offers CRM integrations and advanced administrative features. A 30-day free trial is available for new users to explore the features.
Customer Reviews
LinkedIn Sales Navigator holds a 4.3 out of 5 rating on G2, based on 1,978 reviews. Users commend its advanced filtering options and the ability to identify decision-makers successfully.

Customer Support
LinkedIn provides customer support through its Help Center and offers a range of resources, including tutorials, FAQs, and community forums.
9. Kaspr
Kaspr is a European-focused B2B data provider and prospecting platform made to help sales teams, recruiters, and founders connect with decision-makers across the continent. Kaspr offers real-time verified contact data sourced from over 150 providers to ensure compliance with GDPR and CCPA regulations.
Key Features
- Kaspr gives access to over 200 million European B2B contacts, including 500 million+ verified phone numbers and email addresses.
- The data vendor extracts contact details directly from LinkedIn profiles, groups, and events with a user-friendly extension.
- Ensure data accuracy with real-time verification from over 150 sources.
- Set up enrichment workflows to automate prospecting tasks.
- Collect and provide data following European and Californian data protection regulations.
Pros
- High-quality, GDPR-compliant data for European markets.
- User-friendly interface with simple design.
- Affordable pricing plans with a free tier.
Cons
- Limited data coverage for markets outside Europe, such as the US and Canada.
- Advanced features need a learning curve for new users.
Pricing
- Free Plan starts at $0/month and includes unlimited B2B email credits, 5 phone credits, 5 direct email credits, and 10 export credits.
- Starter plan starts at $49/user/month and offers 1,200 phone credits, 60 direct email credits, and 3,000 export credits.
- Business plan starts at $79/user/month and provides 2,400 phone credits, 2,400 direct email credits, and 3,000 export credits.
- A free trial is available, and users gain unlimited B2B email credits by inviting three colleagues to join Kaspr.
Customer Reviews
Kaspr holds a 4.4 out of 5 rating on G2, based on over 750 reviews. Users like its ease of use, data accuracy, and integrations. One user noted, "Kaspr is simple and very convenient to use. It’s quick for extracting and transferring data to our CRM."

Customer Support
Kaspr provides responsive customer support through email and a support request system.
10. ZoomInfo
ZoomInfo is a B2B data provider that offers businesses access to a huge database of over 320 million professional profiles. ZoomInfo's platform integrates advanced features such as intent data, organizational charts, and real-time alerts to manage the lead generation and sales process.
Key Features
- ZoomInfo gives access to over 320 million professional profiles and 100 million company profiles.
- It uses over 100 firmographic and technographic filters to pinpoint ideal prospects.
- The data vendor identifies companies actively researching solutions in your industry.
- Visualize company hierarchies to find decision-makers.
- It integrates with major CRMs such as Salesforce and HubSpot.
Pros
- Advanced filtering and search features for precise targeting.
- Integration with popular CRM and marketing platforms.
- Access to intent data and buying signals to generate leads.
Cons
- High pricing tiers are not affordable for small businesses
- Credit-based pricing model leads to additional costs.
Pricing
- Professional Plan starts at $14,995/year and includes essential access to the database and basic features.
- The Advanced Plan starts at $24,995/year and offers enhanced data, intent signals, and advanced search tools.
- Elite Plan starts at $39,995/year and provides premium customization, priority support, and advanced integrations.
Customer Reviews
ZoomInfo has an overall rating of 4.1 out of 5 on GetApp, based on 297 reviews. Users commend its huge database and advanced search features.

Customer Support
ZoomInfo offers customer support through various channels, including email, phone, and a dedicated help center.
11. Clearbit (Now Breeze Intelligence for HubSpot)
Clearbit, now rebranded as Breeze Intelligence for HubSpot, is a B2B data provider that offers enrichment, scoring, routing, and intent data solutions. Clearbit integrates directly with HubSpot to provide high-quality data for marketing, sales, and service teams.
Key Features
- Enrich CRM and database records with over 100 business data points, including technologies used, employee count, revenue, and location.
- Instantly score and route leads based on enriched data to focus on high-fit prospects.
- Identify anonymous website visitors and gain insights into their browsing behavior to inform outreach strategies.
- Automatically shorten web forms by hiding fields when data is already available.
- Use intent data to reach out to prospects at the right time with personalized messaging.
Pros
- Clearbit works well with HubSpot, making it easier to use data for marketing and sales.
- The data vendor adds extra details to your contact list, helping you find better leads and organize them easily.
- It gives you up-to-date information so you can reach out to people at the right time with the right message.
Cons
- Pricing details are not publicly disclosed, requiring direct contact for quotes.
- Some advanced features need a learning curve for new users.
Pricing
- Enrichment plan costs $99/month or $199/year for basic data enrichment features.
- Prospector plan starts at $999/month or $12,000/year. Clearbit does not offer a free trial, and as of April 30, 2025, free accounts are no longer being created.
Customer Reviews
Users have praised Clearbit for the accuracy of its data. One user said, "It is very easy to use... Accuracy rate is very high, and we can easily find unlimited details from this tool."

Customer Support
Clearbit offers customer support through various channels, including email and a dedicated help center.
12. 6sense
6sense is a B2B data provider and revenue intelligence platform that uses artificial intelligence (AI) to help businesses identify and engage with potential customers. 6sense allows sales and marketing teams to focus on leads, personalize outreach, and accelerate the sales cycle by analyzing intent signals and buyer behavior.
Key Features
- 6sense monitors intent data in over 40 languages.
- Matches anonymous web traffic to known B2B buyers and accounts across devices and channels.
- It uses AI to understand content consumption patterns and generate keyword recommendations.
- Provides access to a vast database of B2B profiles, which allows users to identify ideal customer profiles and decision-makers.
- It offers predictive data to determine buying stages, profile fit, and account reach.
Pros
- Advanced AI data for targeted marketing.
- Huge database for company and contact information.
- Predictive analytics to generate high-quality leads.
Cons
- Pricing is high for small to mid-sized businesses.
- Some users report a learning curve with the platform's features.
Pricing
- Free Plan includes 50 credits per month, contact & company search, sales alerts, and a Chrome extension.
- Team Plan adds technographics, psychographics, and CRM/SEP integration.
- Growth Plan includes 6sense Intent (keywords), third-party intent data, and corporate hierarchy insights.
- Enterprise Plan offers predictive AI models, AI-recommended actions, and CRM & MAP activity integration. Pricing details are not publicly disclosed and require direct contact with 6sense for a quote.
Customer Reviews
Users have praised 6sense for its predictive targeting features and ABM data insights. One user noted, "6sense has completely transformed the way we approach account-based marketing.

Customer Support
6sense offers customer support through various channels, including email and a help center.
13. Datanyze
Datanyze is a B2B data provider that offers sales intelligence and prospecting tools to help businesses find and connect with potential leads. Datanyze allows sales teams to manage their cold outreach campaigns and improve conversion rates by providing accurate contact information and information about the business.
Key Features
- Datanyze gives access to contact and company data directly from LinkedIn profiles and company websites without leaving your browser.
- It generates personalized conversation starters based on prospects' social media activity and local news to increase engagement.
- Tag contacts and companies to create segmented lists, which are exported for use in CRM systems or marketing campaigns.
- Access a database containing over 120 million professional profiles, 84 million email addresses, and 63 million direct dial phone numbers.
- Gives information about the technology stack of target companies.
Pros
- A user-friendly interface that makes the prospecting process simple.
- High data accuracy, with users reporting consistency above 90%.
- Affordable pricing plans suitable for small to mid-sized businesses.
Cons
- Limited data coverage is available in certain regions, such as the Middle East.
- Some users have reported customer support as slow and unresponsive.
Pricing
- Nyze Lite is a 90-day free trial that includes 10 credits per month, allowing users to access contact information without requiring a credit card.
- Nyze Pro 1 is priced at $29 per month. This plan provides 80 credits monthly and includes advanced company search, company alerts, and competitor analysis.
- Nyze Pro 2 is priced at $55 per month. This plan offers 160 credits monthly and includes all features of Pro 1, along with additional features such as data exporting and custom reports.
Customer Reviews
Users like Datanyze for its simple interface and the accuracy of its data. One user mentioned, "The User Interface is very good. Data accuracy for me has been consistently 90 %+

Customer Support
Datanyze provides customer support through email.
14. Seamless.AI
Seamless.AI is a B2B data provider and lead generation platform that uses artificial intelligence to help businesses find and connect with potential leads. Seamless.AI gives up-to-date contact and company information, which helps sales and marketing teams find leads faster and turn more of them into customers.
Key Features
- It uses AI to deliver up-to-date contact information, including emails and direct dials, for potential leads.
- Automatically updates and fills in missing contact and company information within your CRM to maintain data accuracy.
- Identifies prospects showing purchasing intent by monitoring behavioral and demographic data.
- Smoothly integrates with platforms including Salesforce, HubSpot, and Outreach for lead generation.
- Allows users to access contact information directly from LinkedIn and company websites.
Pros
- Provides accurate and real-time contact data.
- User-friendly interface with easy navigation.
- Offers a free trial with credits.
Cons
- Some users report issues with data accuracy in certain regions.
- Customer support response times are slow.
Pricing
- Seamless.AI offers a Free Plan that includes 250 credits per month, allowing users to test the platform's features without any initial investment.
- Seamless.AI provides paid plans for more advanced features. The Basic Plan is priced at $39 per user per month (billed annually), includes email provider integrations.
- Professional Plan is priced at $79 per user per month (billed annually), offers buyer intent data and call recordings.
- Organization Plan is also at $79 per user per month (billed annually), includes data enrichment and custom reports.
Customer Reviews
Users have praised Seamless.AI for its high-quality contact data. One user noted, "What I like best about Seamless.AI is its accuracy and ease of use. It quickly provides verified contact information, helping me reach the right decision-makers with minimal effort."

Customer Support
Seamless.AI offers customer support through various channels, including email and a help center.
15. RocketReach
RocketReach is a B2B data provider that is an expert in providing accurate contact information, including emails and phone numbers, to help cold outreach for sales, marketing, and recruitment teams. RocketReach allows users to connect with decision-makers across various industries with a database of over 700 million professional profiles and 60 million companies.
Key Features
- The data provider uses an algorithmic engine to quickly locate and verify email addresses.
- Provides access to direct dial phone numbers for personalized communication.
- Offers a Chrome extension that identifies social media profiles linked to a prospect's email address.
- Allows users to process large lists of contacts simultaneously to manage lead generation.
- Integrates with platforms including Salesforce and Zapier.
Pros
- Huge database with over 700 million profiles.
- User-friendly interface with easy search functionality.
- Affordable pricing plans are suitable for small businesses.
Cons
- Limited filters and a smaller database compared to other data vendors.
- Data accuracy varies, with some outdated or incorrect information.
Pricing
- Free Plan includes 5 lookups per month with access to personal and professional emails, person search, and browser extension.
- Essentials Plan is priced at $48 per month (billed annually), offering unlimited email lookups, person search, and browser extension.
- Pro Plan is priced at $108 per month (billed annually), includes all Essentials features plus phone number lookups and bulk lookup features..
- Ultimate Plan costs $249 per month (billed annually), providing full API access, CRM enrichment, and advanced search filters.
- Team Plans start at $83 per user per month (billed annually), designed for teams looking for collaborative features and higher lookup volumes.
Customer Reviews
Users appreciate RocketReach for its affordability. One user noted, "RocketReach is a great source of contact and company data for use in Sales and Account-Based Marketing."

Customer Support
RocketReach offers customer support through email at [email protected] and phone at +1 833 212 3828.
16. UpLead
UpLead is a B2B data provider that provides real-time verified contact information, including emails and mobile numbers, to improve sales and marketing campaigns. UpLead aims to manage lead generation processes for businesses of all sizes with a focus on data accuracy and user-friendly tools.
Key Features
- Uplead provides access to verified emails and mobile direct dials with a 95% accuracy rate.
- Offers over 50 search filters, including location and industry, to help users find highly targeted leads.
- It ensures that email addresses are valid before export to reduce bounce rates.
- It allows users to download or export contact information in bulk.
- Identifies prospects who are actively looking to purchase solutions similar to yours.
Pros
- High data accuracy with a 95% verification rate.
- Advanced filtering options for precise lead targeting.
- User-friendly interface with CRM integrations.
Cons
- Smaller database size compared to some data providers.
- Occasional glitches are reported by users.
Pricing
- Free Trial is for $0 for 7 days, includes 5 credits.
- Essentials Plan is for $99/month for 170 credits.
- Plus Plan is for $199/month for 400 credits.
- Professional Plan includes custom pricing, suitable for teams requiring advanced features. Additional credits can be purchased at $0.60 per credit.
Customer Reviews
UpLead has received positive feedback for its data accuracy and customer support. Users have reported improvements in sales outreach and lead generation.

Customer Support
UpLead offers 24/7 customer support through various channels, including live chat and email.
17. Demandbase
Demandbase is a modern B2B data provider specializing in account-based marketing (ABM). Their platform, Demandbase One™, integrates AI-powered insights, firmographics, technographics, and buyer intent data to help businesses find, engage, and convert high-value accounts.
Key Features
- Combines firmographic, technographic, and intent data to provide target accounts.
- Analyzes over 1 trillion intent signals monthly to identify accounts actively researching solutions.
- Offers actionable insights and next-best-action suggestions to improve sales and marketing strategies.
- Delivers targeted advertising and personalized website experiences to engage prospects.
- Integrates with major CRM and marketing automation platforms.
Pros
- Comprehensive account-level data combining multiple data sources.
- Scalable platform suitable for enterprises.
- Strong support for account-based strategies.
Cons
- Pricing is not publicly disclosed and requires direct consultation.
- It has a learning curve due to its comprehensive features.
Pricing
Demandbase uses custom pricing based on business size and needs. You pay a clear platform fee for the main tools and services, including a flat fee for each user. This makes it easy to scale as your team grows. A free trial is also available to allow users to test the platform before buying.
Customer Reviews
Users have rated Demandbase One™ favorably, with an average score of 4.4 out of 5 on Software Advice.

Customer Support
Demandbase offers strong customer support with personal account managers, help during setup, and training materials to keep you learning and using the tool properly.
What is a B2B data provider?
A B2B (Business-to-Business) data provider offers a range of data services to businesses to help them improve their marketing, sales, and overall business operations.
These data providers collect, organize, and deliver valuable information that businesses use to target specific accounts, identify potential customers, and make marketing strategies.
The 3 functions of B2B data providers in business growth include.
- Lead generation. B2B data vendors help businesses find new leads by providing access to relevant contact and company data.
- Targeted marketing. The data providers allow precise targeting for marketing campaigns by providing detailed demographic and firmographic information.
- Account-based marketing (ABM). Data vendors support ABM strategies by identifying important accounts and delivering data to engage decision-makers.
How does a data provider collect and structure data?
Data providers collect and structure data using various sources and methods to ensure accuracy and relevance for businesses. B2B data vendors gather data from publicly available sources such as government databases, company websites, and social media platforms, as well as through web scraping, where automated tools extract information from online resources.
Surveys, polls, and customer interactions are also common methods of collecting data directly from businesses and individuals. Many data providers purchase third-party data or subscribe to specialized databases for more information.
Once the data is collected, it goes through several structuring processes. First, it undergoes data cleansing, removing duplicates and correcting errors. Data is made consistent by putting it into the same format for easier analysis.
Then, it is categorized into groups such as industry, location, or company size. Next, missing or basic information is improved with extra details, including social media profiles or company revenue.
After that, the data is divided into groups based on factors such as location or job title for targeted marketing. Finally, the data is stored in organized databases or cloud platforms, so businesses can easily access and analyze it.
What is the role of B2B data providers in business?
B2B data providers play an important role in business growth by providing accurate, relevant, and up-to-date information that helps companies make informed decisions. B2B data providers offer businesses important information about potential clients, competitors, and market trends to help them create targeted marketing and sales strategies.
Companies identify decision-makers, track changes in the market, and discover new business opportunities with B2B data. These data providers also help businesses improve operations by giving information about customer behavior, preferences, and needs, which increases lead generation and customer satisfaction.
What are the benefits of B2B Data providers?
The benefits of B2B data providers in business include lead generation, identifying decision makers, improving decision making, having a competitive edge and and saving time.
The 5 benefits of B2B data providers in business are listed below.
- Lead generation. B2B data providers allow businesses to access detailed information about potential leads, including contact details, company profiles, and buying behaviors. In industries such as SaaS or technology, having accurate data helps businesses identify decision-makers to make sure that marketing and sales teams target the right audience.
- Improved decision-making. Access to clean, accurate, and updated data allows businesses to make more informed decisions regarding product, market expansions, and customer engagement strategies. Having complete business information helps consulting firms and marketing agencies plan better, create stronger client proposals, and study the market easily.
- Competitive advantage. B2B data providers give businesses access to competitor data to help them understand market trends, pricing strategies, and industry shifts. In industries such as finance or manufacturing, this data allows companies to benchmark their services against competitors and adopt their strategies to stay ahead in the market.
- Time saving. Businesses reduce the time spent manually searching for prospects or market information by using reliable data. Sales teams in industries such as wholesale distribution save time by focusing on high-potential leads and using automated processes for follow-ups.
- Better customer retention. B2B data providers offer information about customer behavior and allow businesses to better understand customer needs and improve their services. It is important to understand customer needs for service-oriented B2B businesses such as IT support or legal firms.
What are the disadvantages of B2B Data providers?
The disadvantages of B2B data providers in business include data accuracy issues, data overloading, and higher costs.
The 3 disadvantages of B2B data providers in business are listed below.
- Data accuracy issues. Not all data provided by B2B data providers is 100% accurate, as it contains outdated or incorrect information, which leads to misinformed business decisions. Inaccurate data results in costly mistakes, for industries such as finance or healthcare, such as targeting the wrong audience or failing to follow regulatory standards. Businesses have to invest extra resources in verifying data.
- Data overload. B2B data providers offer a huge amount of data, which makes it difficult for businesses to identify the most relevant information. In industries such as technology or consulting, having too much data leads to analysis paralysis, where teams struggle to focus on actionable data, wasting time and resources in the process.
- High costs. Many B2B data providers charge premium prices for access to up-to-date data. These services become expensive for smaller businesses. For startups or small businesses in competitive sectors, the high costs of acquiring data from providers such as ZoomInfo or Clearbit do not justify the return on investment if they are still in the early stages of growth.
What factors should be considered when choosing B2B data providers?
It is important to consider several factors when selecting a B2B data provider, which will impact the success rate of your lead generation and business strategy.
The 5 factors to consider when choosing B2B data providers are listed below.
- Read reviews. Checking customer reviews and testimonials is important in understanding the experiences of other businesses with the data provider. Positive reviews show a reliable provider, while negative ones highlight potential issues. You can check the accuracy, ease of use, and customer service offered by the provider by reading reviews.
- High deliverability. Deliverability refers to the chances that your emails or marketing campaigns will successfully reach your target audience without being marked as spam. Choosing a provider with high deliverability ensures your emails and outreach strategies are seen by prospects, which improves the chances of converting leads into customers.
- Check compliance. Compliance refers to the provider’s adherence to data protection laws such as GDPR, CCPA, and other regional or global regulations. It is important to make sure that your provider is compliant with privacy laws to protect your business from legal risks.
- Transparent pricing. Transparent pricing means that the provider mentions the cost structure, including any hidden fees or additional charges for services or features. You can avoid budget surprises and ensure the provider’s services fit within your marketing or sales budget, increasing ROI by understanding the cost upfront.
- Data accuracy. Data accuracy refers to the correctness and relevancy of the contact and company data provided. Accurate data is essential for targeting the right leads and avoiding wasted marketing strategies.
Why choose a valid B2B data provider?
Choosing a reliable B2B data provider is important for getting accurate, up-to-date, and legally compliant data that improves your marketing and lead generation strategies.
A trustworthy data provider ensures you target the right audience with useful information, which leads to higher conversion rates, reduced costs, and saved time by avoiding irrelevant or outdated leads.
Partnering with a valid data provider guarantees compliance with data protection laws such as GDPR and CCPA, which saves your business from penalties and heavy fines.
Which B2B data provider is best?
The best B2B data provider depends on what your businesses need. ZoomInfo is good for big companies that need a lot of accurate data. Clearbit is great for adding extra information to your data and works perfectly with marketing tools. Seamless.AI helps by giving you real-time contact information, which makes finding and reaching out to leads easier. Bookyourdata has become one of the best B2B data providers for businesses looking to manage their lead generation and sales processes.

How can a good B2B data provider help with effective B2B marketing?
A good B2B data provider helps with effective B2B marketing by providing accurate, high-quality data that allows businesses to target the right audience, personalize marketing campaigns, and generate high-quality leads. A good provider ensures B2B marketing strategies are more focused, which leads to higher conversion rates and better ROI by giving up-to-date information on potential customers.
What regulations control the use of personal data from vendors?
The regulations controlling the use of personal data from data vendors include GDPR (General Data Protection Regulation) in the EU, CCPA (California Consumer Privacy Act) in California, and other regional laws that govern data privacy and security.
How frequently do data providers update their data?
Data providers update their data regularly, ranging from monthly to quarterly. The frequency depends on the provider’s methodology, the type of data they offer, and the industry they serve. Some B2B data providers focus on real-time updates to maintain the highest accuracy, while others offer periodic updates to show major changes in the market.
What types of support do data providers provide to clients?
Data providers offer 3 types of support, including customer service, technical assistance, and consultation for optimizing data usage. Support comes in the form of email, phone, live chat, or dedicated account managers. Some providers offer training resources, onboarding materials, and troubleshooting guides to help clients use their data solutions.
What are the latest trends in the data vendor industry?
The latest trends in the data vendor industry include the use of AI and machine learning to improve data accuracy and predict trends. There is an increase in intent data providers, which help find leads that are showing interest in buying.
Data privacy and compliance are becoming more important due to global rules. More providers are providing real-time, integrated data solutions to support marketing and sales strategies.
What is the difference between a B2B data provider and an intent data provider?
A B2B data provider provides businesses with information on potential leads, companies, and decision-makers, which helps businesses build accurate contact databases. An intent data provider, on the other hand, focuses on identifying buyers who are actively showing interest in a particular product or service by tracking online behaviors, such as searches and content interactions.
Which business leads database updates its data most frequently?
The top B2B business leads databases known for frequent updates include Bookyourdata and Apollo.io. They provide real-time or near-real-time data to make sure that businesses always have access to the most accurate and relevant leads.
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