2024's Definitive Guide: Top 23 B2B Databases for Every Industry

23 Best B2B Databases to Skyrocket your ROI in 2024

In sales, a top-tier B2B database significantly boosts your outreach. Numerous choices often need to be clarified. Our guide highlights 23 outstanding databases for 2024, ensuring you make informed connections with prospective partners and customers.

1. Bookyourdata

Book Your Data is an excellent choice for B2B data. It updates regularly for fresh data and provides a wide range of features supported by an excellent reputation and significant guarantees, making it a reliable and valuable choice.

In particular, Book Your Data provides a 97% accuracy guarantee on the contact information, meaning you can be sure of the quality of the contacts you receive. Ranked #1 by G2, Book Your Data is an industry leader and has been trusted by Zoom, Oracle, Harvard, and more.

It’s a great choice for those looking to get a discount on bulk use, with larger orders meaning you pay less per credit.

Bookyourdata offers a robust and user-friendly platform for accessing a 250M+ database of B2B contacts. It stands out for its custom list-building feature and real-time email verification upon each export.

Best Features:

• Real-time email verification for accuracy
• Industry-First 97% Accuracy Guarantee
• 200+ Countries with Global Coverage
• Advanced and Internationally Supported Job Filter Categorization
• Extensive 100+ filter options to target specific industries, roles, countries etc.
• Customizable list-building options
• Dedicated Customer Support
• Industry-Unique, Pay-As-You-Go, Volume-Discounted Pricing

Accuracy:

Bookyourdata maintains high data accuracy(with 97% guarantee claim) through continuous and real-time email verification and monthly updates, ensuring users can access the most current contact information.

Pricing:

Offers flexible pricing with industry-unique pay-as-you-go options and best pricing guarantee, allowing businesses of all sizes to find a package that fits their budget.

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2. Zoominfo

Zoominfo provides comprehensive intelligence and engagement tools powered by a vast database of B2B contacts and companies.

Best Features:

• Deep insights into business contacts and organizational hierarchies.
• Advanced sales intelligence tools for lead generation.
• Integration with a variety of CRM and sales platforms.
• Enterprise functionality

Accuracy:

Zoominfo employs AI-driven data mining techniques to ensure a high level of accuracy in its contact and company information.

Pricing:

Subscription model only, requiring long-term contracts with extremely strict terms. Pricing is customized based on the specific needs and scale of the business, requiring direct contact for a quote.

3. Rocketreach

Rocketreach offers a powerful solution for finding email, phone, and social media links for over 450 million professionals across 6 million companies worldwide.

With a wide variety of features, including AI-driven search suggestions to help you uncover further compatible companies, it’s a great choice for businesses looking to expand their email contact lists.

It is also compatible with a wide range of CRM software, including Salesforce, Salesloft, Zapier, and more, making it easy to create comprehensive integrations.

However, RocketReach does not provide an accuracy guarantee and limits its information to emails rather than including phone numbers. 

Plus, you are locked into a tiered pricing model; even if you are just a little over the first pricing tier regarding number of lookups, you’ll need to fork over a significant amount more money to get those extra ten searches.

Best Features:

• Extensive database covering numerous industries and regions.
• Chrome extension for easy access to contact information.
• Integration with popular CRM systems.

Accuracy:

Rocketreach ensures high data accuracy through regular updates and validation checks, providing reliable contact information.

Pricing:

Subscription plans only. Offers a range of plans including a free version with limited searches, and premium plans tailored for more extensive needs.

4. AeroLeads

AeroLeads is a potent prospect generation software that helps businesses and individuals find email addresses and phone numbers. You can search for a large number of contacts relatively easily.

It also integrates well with LinkedIn, providing features similar to those LinkedIn Sales Navigator offers.

However, you are again locked into a tiered pricing model, which may be detrimental if you are just over the tier cap.

Best Features:

• Real-time email and contact information retrieval.
• Seamless integration with CRM platforms like Salesforce.
• Chrome plugin for easy prospecting on LinkedIn and other platforms.

Accuracy:

The platform promises high accuracy with data verification processes, ensuring up-to-date and reliable contact details.

Pricing:

Subscription plans only. AeroLeads offers a free trial, with premium plans varying based on the required credits and features.

5. Hunter.io

Hunter.io specializes in finding and verifying professional email addresses, making it a go-to tool for email outreach campaigns.

Best Features:

• Domain search to find email addresses associated with a website.
• Email verification tool for ensuring deliverability.
• Easy-to-use Chrome extension for quick access to data.
• Publicly sourced email addresses

Accuracy:

Hunter.io maintains data accuracy through frequent validation checks, ensuring high deliverability rates for email campaigns.

Pricing:

Subscription plans only. It offers a free plan with limited monthly searches and paid plans with more features and higher search limits.

6. LinkedIn Sales Navigator

LinkedIn Sales Navigator is a specialized tool that leverages LinkedIn’s extensive network for sales professionals to build and nurture customer relationships.

This platform allows you to message people on LinkedIn without connecting and in general, maximize the ability to use the LinkedIn platform to grow your leads.

However, it does mean that you’ll be limited to businesses or individuals with active LinkedIn profiles, which may not be ideal, depending on your target market.

Best Features:

• Access to LinkedIn’s expansive network of professionals.
• Advanced search filters for pinpoint targeting.
• Integration with CRM tools for efficient workflow.
• Worldwide recognition
• Stand-alone platform

Accuracy:

Leverages LinkedIn’s constantly updated user data for high accuracy in professional information.

Pricing:

Subscription plans only. Provides various subscription tiers tailored for individual professionals to large sales teams.

7. Lusha

Lusha provides a streamlined platform for accessing B2B contact and company information, enhancing lead generation and sales prospecting efforts.

Best Features:

• Direct access to personal and business phone numbers and emails.
• Chrome extension for easy extraction of contact details from LinkedIn profiles.
• Integration with popular CRM and sales engagement platforms.
• Easy-to-use UI

Accuracy:

Lusha strongly emphasizes the accuracy of its data, utilizing advanced verification methods to ensure reliable information.

Pricing:

Subscription plans only. Complicated pricing plans. Offers a free plan with limited credits and premium plans based on the number of credits and features needed. Most of the features are not available within starter packs.

8. Snov.io

Snov.io is a versatile tool that provides solutions for email finding, verification, and sending, catering to the needs of marketers and sales teams.

Best Features:

• Email address finder with a high accuracy rate.
• Email drip campaigns for automated follow-ups.

Accuracy:

Snov.io ensures high accuracy in its email finding and verification services, constantly updating its database.

Pricing:

Subscription plans only. Features a freemium model with basic features available for free and more advanced features in paid plans.

9. Clearbit

Clearbit stands out in the B2B data space with its comprehensive approach to providing real-time data for businesses to enhance their marketing and sales strategies.

Best Features:

• Real-time data enrichment to update and complete contact profiles.
• Advanced segmentation and targeting capabilities.
• Seamless integration with marketing and sales platforms.
• Optimization for Google Ads

Accuracy: 

Clearbit focuses on real-time data accuracy, continually updating and verifying information for reliability.

Pricing:

Subscription plans only. It is not SME friendly; most of the clients are enterprise-level. Custom pricing is based on the specific services and volume of data the business requires. 

10. LeadFuze

LeadFuze is a lead generation software offering highly targeted B2B lead lists, enabling users to automate their prospecting process effectively.

Best Features:

• Auto-generated lists of leads based on specific market segments.
• Integration with major CRM and email marketing tools.

Accuracy:

Emphasizes the accuracy of its lead lists with regular updates and verification processes.

Pricing:

Subscription plans only. Offers various pricing plans tailored to different business needs.

11. GetProspect

GetProspect simplifies finding and verifying email addresses, offering a user-friendly platform for lead generation and email marketing.

Best Features:

• Easy-to-use email finder and verifier.
• LinkedIn integration for extracting B2B contacts.
• Exporting capabilities to CRM and Excel.

Accuracy:

Ensures high data accuracy with advanced email verification technology.

Pricing:

Subscription plans only. Provides a free starter package and various paid plans based on the number of emails and features required.

12. Voila Norbert

Voila Norbert is a powerful tool for finding and verifying email addresses, highly valued for its simplicity and effectiveness in lead generation.

Best Features:

• Highly accurate email finding tool.
• Bulk email verification to ensure list quality.
• Easy integration with CRM systems for streamlined workflows.

Accuracy:

Prioritizes high accuracy in email finding and verification, regularly updating its database for reliability.

Pricing:

Subscription plans only. Offers a range of plans to suit different business sizes and needs.

13. Owler

Owler delivers comprehensive business insights, offering competitive intelligence and market analysis to help businesses stay ahead.

Best Features:

• Access to a wide range of company data and competitive insights.
• Real-time news alerts and updates on competitors.
• Community-driven insights provide a unique perspective on companies.

Accuracy:

Owler’s community-driven model ensures fresh, accurate insights supplemented with regular data updates.

Pricing:

Subscription plans only. Offers a freemium model with primary access for free and more advanced features for premium subscribers.

14. Adapt.io

Adapt provides a rich database of business contacts and leads, equipped with advanced tools for sales and marketing professionals.

Best Features:

• Extensive database with over 100 million business contacts.
• Lead Builder tool for targeted lead list creation.
• Seamless CRM integration for efficient sales processes.

Accuracy:

Maintains high data accuracy with frequent updates and verification checks.

Pricing:

Subscription plans only. Offers flexible subscription plans, including a free version with limited access and premium plans for more comprehensive features.

15. Lead411

Lead411 offers a wealth of information on companies and contacts, specializing in sales intelligence and lead generation services.

Best Features:

• Comprehensive company profiles and contact information.
• Sales triggers like funding events, new hires, and promotions.
• CRM integration for effective sales funnel management.

Accuracy: 

Ensures up-to-date and accurate data through regular updates and data verification.

Pricing:

Subscription plans only. Provides tiered pricing plans to cater to different business needs and scales.

16. Datanyze

Datanyze is known for its technographic data, offering insights into companies' technology choices and trends, crucial for targeted marketing and sales strategies.

Best Features:

• In-depth technographics for better market segmentation.
• Real-time alerts on technology adoptions and changes.
• Integration with CRM and sales engagement platforms.

Accuracy:

Focuses on providing accurate and current technographic data, regularly updating its database.

Pricing:

Subscription plans only. Custom pricing is based on the specific needs and scale of the business.

17. Apollo.io

Apollo.io merges a comprehensive B2B database with powerful sales engagement tools, offering a complete suite for sales and marketing professionals.

Best Features:

• Extensive database with millions of contacts and company insights.
• Advanced lead scoring and segmentation capabilities.
• Robust sales engagement and automation tools.

Accuracy:

Regular data updates and verifications ensure high accuracy in contact and company information.

Pricing:

Subscription plans only. Limited export capabilities(only 25 or 100 records at a time) for plans, requiring $5k minimum for standard features. Offers a free basic plan and various premium plans based on feature access and usage needs.

18. Seamless.ai

Seamless.ai provides real-time access to a vast database of contacts and companies, empowering users with actionable sales intelligence.

Best Features:

• AI-powered search for accurate contact and business information.
• Real-time data enrichment for CRM.
• Advanced filtering for targeted prospecting.

Accuracy:

Utilizes AI technology to update and verify data, ensuring continuous high accuracy.

Pricing:

Subscription plans only. Features a freemium model with basic access for free and advanced features in paid plans.

19. Uplead

Uplead offers a user-friendly platform with access to millions of verified B2B contacts and companies, enhancing lead generation and market research.

Best Features:

• Verified B2B contacts.
• Powerful search capabilities.

Accuracy:

Emphasizes verification of all contact data, ensuring high accuracy and reliability.

Pricing:

Subscription plans only. Limited features for starter plans. Provides a free trial with 5 leads and various subscription plans based on access and search volume.

20. EasyLeadz

EasyLeadz specializes in providing B2B contact data, particularly for the Indian market, with a focus on high-quality leads and robust data enrichment services.

Best Features:

• Tailored for the Indian market with extensive local business data.
• Data enrichment services to enhance existing contact lists.
• Mobile app for on-the-go access to lead information.

Accuracy:

Maintaining a strong data accuracy focus, particularly for Indian businesses and contacts.

Pricing:

Subscription plans only. Offers customized pricing based on the specific requirements and scale of usage.

21. SalesIntel

SalesIntel is a data provider focusing on high-quality B2B contact and company data, committed to accuracy and depth in its offerings.

Best Features:

• Extensive database with human-verified contacts.
• Regular data updates for current and accurate information.
• Integration capabilities with major CRM and marketing platforms.

Accuracy:

Prioritizes human verification for its contacts, ensuring high data accuracy and reliability.

Pricing:

Subscription plans only. Custom pricing plans based on the business's specific needs and data requirements.

22. Cognism

Cognism presents a dynamic B2B database solution with data-driven sales and marketing tools, ideal for businesses seeking comprehensive market intelligence.

Best Features:

• Wide-ranging B2B data coverage with global reach.
• Advanced lead generation and prospecting tools.

Accuracy:

Utilizes AI and regular updates to maintain high data accuracy and compliance.

Pricing:

Subscription plans only. Offers tailored pricing plans based on feature set and data access requirements. Need to inquire to get pricing information.

23. Kaspr

Kaspr provides an innovative approach to lead generation, offering tools for finding and connecting with business contacts, especially through social media platforms.

Best Features:

• Direct access to contact details through social media profiles.
• User-friendly interface for quick data retrieval.
• Integration with CRM systems for efficient data management.

Accuracy:

Focuses on real-time data retrieval for high accuracy in contact information.

Pricing:

Subscription plans only. Features various subscription models, including a free plan with basic functionalities.

What Is a B2B Database?

A business-to-business database comprises a wide variety of information about businesses. Such a database provides insights into business profiles, contains accurate contact information for key decision-makers and targetable roles, improves lead generation efficiency, and allows you to increase the efficiency of your outreach programs.

They are typically geared towards increasing the effectiveness of email marketing and primarily contain email addresses in terms of contact information. However, they can include other information, including business profiles, phone contact numbers, and more!

How does a B2B Database Work?

A B2B database can either be constructed by you or purchased from a B2B data provider.

Typically, contact information is sourced from business websites, phone or email directories, and direct signups/networking efforts — all of which are publicly accessible sources — but it can also be sourced from private data banks such as paywalled websites.

B2B databases may also include business profiles and various tags on their contacts to enable ease of segmentation — this is typically driven by publicly accessible information.

Why You Need the Best B2B Databases for Every Industry

Targeted Marketing Campaigns

A B2B database can significantly increase the success of targeted marketing campaigns. This is because it contains a wide variety of contact information, improving the number of data points you have and facilitating targeted outreach.

Additionally, the tags and segmentation features that many platforms and databases provide will increase your (or your marketing team’s) ability to adapt and personalize your efforts.

Improved Sales Efficiency

Rather than having to do the digital equivalent of door-knocking (individually looking up contact information for businesses, painstakingly working your way through lists of businesses in a particular industry, etc.), a B2B database will allow you to quickly and seamlessly contact a large number of prospects with only a few clicks.

Enhanced Personalization

Using a B2B database that supports advanced search filters, you can utilize effective segmentation features and easily personalize emails to different parts of your audience.

Further, a good B2B database often integrates with CRM platforms or email software, allowing you to customize emails by including name fields.

Market Analysis

By looking through B2B databases, you can better understand the market in which you are working and how you could potentially expand your reach. Many data providers' various tags and filters extend your ability to do this. If you're considering starting a lead generation business, gain insights from our article on how to start a lead generation business.

Reduced Research Time

Rather than going through each webpage for an email or data point, you can search the database to quickly determine bulk information. This will accelerate the research process, leaving you more time for other important tasks!

Competitive Analysis

While B2B databases are primarily used for lead generation of various kinds, they can also be very useful for competitive analysis. You can easily identify existing or new competitors in your field by searching for similar companies.

Risk Management

A B2B database covers a wide range of industries and can give you indicators of what the market you operate in is looking like concerning trends and other factors. 

This is especially true of databases that provide comprehensive information about other businesses in your sector — hiring trends and financial reports can be good early warning indicators of potential issues or early signals that a boom is coming.

Data-Driven Decisions

With a greater batch of data at your fingertips, you will be able to make much more coherent data-driven decisions. Financial returns of other businesses, knowledge of particular marketing methods, or other techniques your competitors use can all help you make great data-driven decisions that help your business get ahead.

Increased Return on Investment (ROI)

Decreasing the amount of time you spend on any task will naturally increase your return on investment. 

As a result, B2B databases will increase your ROI; they decrease the time needed to do research, marketing, and competitive analysis, meaning you do not need to pay as much for these tasks and can use this money for other tasks in your business or put it towards your profit for the year.

Types of B2B Databases

Sales and Marketing Databases

This type of database enhances sales and marketing efforts. These B2B databases will almost exclusively focus on potential customers or leads, as opposed to information about businesses or potential collaboration partners. 

Job Title Database

Job title databases focus on providing information about various job titles within companies and how to contact people in this role. For more detailed strategies, explore our guide on email searches by name. This is a great way to target particular decision-makers in various companies to ensure you get your marketing to the most relevant contacts.

Target Account Database

A target account database is a database that is heavily personalized to your particular business or organization, focusing on the different organizations that are the highest priority for you to interact with.

These could be potential clients/customers, but could also include potential business partners that you can work with to mutually increase outreach and/or benefit one another in other ways.

Contact Details Database

A contact details database unsurprisingly contains contact details, including phone numbers, email addresses, and occasionally other forms of contact information.

These can be contact details of your existing customers or those of potential leads.

Company Profiles Database

A company profile database can include a variety of information about a company, including its main retail or business interests, historical records, competitor details, and finances.

These are great for when you are trying to determine which companies to target, as they give you a much better picture of each company than you might derive from a surface-level viewing of a company website.

Company Size Database

A company size database includes a wide variety of information about company size, potentially covering employee numbers, number of locations, and more.

Ideal Customer Profile (ICP) Database

An ideal customer profile database is one that compiles data and information to identify the most valuable and desirable customers for your business. 

Using firmographic and technographic data, it’s best suited for use by sales and marketing teams to identify the most qualified leads to pursue in B2B marketing campaigns.

Sources of B2B Database

Direct Sources of Data

Direct data sources are typically directly connected to the target — for example, a business’s contact information page on its website is a direct source of data, as is a particular staff member’s LinkedIn profile.

Indirect Sources of Data

Indirect data sources can include contributed data from other providers or even other unrelated businesses that may sell data to the B2B database.

How Do You Create a B2B Database?

Step 1: Start by Outlining your Ideal Customer Profile

An Ideal Customer Profile, or ICP, is a great way to determine exactly who you want to be marketing to.

Your ICP is the person or business who personifies the target of your service, application, or product.

For example, if you’re making baseball gear for beginners, your ICP is probably a parent with young kids who are into baseball and who is closely linked to a school team or little league.

You can (and should) add further qualifiers based on your selling points — for example, if you have intentionally prioritized cost efficiency, your ICP is likely also someone with a relatively modest income.

Once you build a thorough picture of your ICP, it’s time to move on to step two.

Step 2: Bring the Right Accounts In

Using your ICP from Step 1, you should now be able to identify businesses that are relevant to your product successfully. While it’s unlikely that any of them are going to be a perfect match, anything ticking more than 75% of your boxes is probably a good fit.

Once you’ve identified the right businesses, you can move on to ensuring you are including the right people — identify the roles that will be relevant to your business in your targeted organizations.

Step 3: Collect Relevant B2B Data

Now, it’s time to do the largest component of work — actually collecting all the contact details. You achieve this with a B2B data provider or manually by combing painstakingly through each business website to find relevant contact information.

How to Choose the Best B2B Database for Your Business

Determine Your Needs

The first step to determining the best possible B2B database for your business is to ensure you have a well-developed plan for how you intend to use it.

Think about the topics we have covered so far — what is your target audience and ideal customer profile? Do you need to use the database for sales and marketing or a slightly different purpose?

Once you’ve got a good picture of exactly what you need in the database, you can move on to selecting the right provider and database for you.

Data Accuracy

Regardless of what kind of database you want, the data provided must be of the highest degree of accuracy. If you have an accurate dataset, you may avoid being put on the wrong side of spam filters and losing credibility as a sender. 

Plus, inaccurate datasets mean that you won’t be hitting your target audience (and may not even be hitting real people), meaning that you’ve sunk significant time and money into setting up the database but received no real benefit.

Coverage and Depth

Ensure the data you collect expands prospecting opportunities by choosing a database that covers the sectors you are interested in and that it does so with sufficient depth. 

This means that if you are marketing to health companies, you probably don’t want to choose a database that exclusively focuses on rubbish disposal businesses.

Further, you’ll want to choose a database with a good depth of information on the companies you’re interested in; one that contains business profiles, a variety of properties about its contacts, and so on, rather than just one email and a name.

Integration Capabilities

Your chosen database (or database provider) must integrate with CRM platforms. Without this, using the database for its intended purpose will be much more challenging, and you’ll have to add several unnecessary steps to your workflow.

Whether you’re using Mailchimp, Salesforce, or a more niche CRM platform, you’ll want to be sure that the database supports integration with it. Otherwise, you’ll need to pick a new one, not something that you want to do after going through all the work to set it up.

A good database complements business intelligence tools, but if you find none of your choices will integrate with your platform, then you may need to consider migrating to a different one.

Segmentation Features

Being able to segment your database is very important in increasing the targeting capability of your communications — so, it’s important to ensure that your chosen provider offers segmentation features!

Work out what kinds of features your provider offers for this function — how many groups can you segment a list into? How big can they be? This is a key part of the process of determining whether or not a database will successfully address your needs.

Compliance

It’s very important to ensure that your chosen database provider aligns with industry standards and ensures data compliance and privacy.

If the database you are using is not compliant with relevant laws in your jurisdiction (or any jurisdiction you plan to be operating in) you place yourself at risk of legal action — not something anybody wants!

Key things to look out for are compliance with the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), which covers many significant regulations across the USA and EU. However, you should ensure you know all the laws of your operating location.

Reputation

While it might not be an absolute indicator of quality, the reputation of a database provider is something you should certainly be looking at.

It is always better to go with a database provider who has a strong reputation for accurate data, good customer service, and so on; this way you can be sure that you have the best possible chance of receiving accurate and useful data.

In particular, steer clear of providers with lots of negative reviews as this is a good indicator that they are not worth working with.

Data Sources

Consider the kinds of data sources that a particular database draws from. It’s important, especially for email marketing, that a database allows for data export and import, includes decision-maker details, and connects businesses with potential clients.

If the data sources a database is drawing from do not include information about the kinds of people or businesses you need to get in touch with, it is probably a bad choice for your business.

Customization

While this is especially important for those who have niche requirements for their business’s use of a database, everyone can benefit from enhanced customizability in their chosen database. For those seeking to quickly acquire targeted contacts, buying a curated email list can be an effective strategy.

Consider this, especially if you are trying to decide between two databases that already meet the majority of your needs.

FAQs About B2B Databases for Every Industry

Should You Buy a Database of Marketing Contacts?

You should only buy a database of marketing contacts if you can confirm the authenticity of the contact information provided — otherwise, you are highly likely to have your emails marked as spam. However, they can be a great way to expand your audience and lead generation.

Where do you find business contacts for your database?

Business websites, publicly accessible directories, and in-person networking events can all be great ways to find contact details for businesses. If you’re struggling to work out which businesses to include, try looking at businesses in relevant niches in your local area.

How Much Does Business Contact Databases Cost?

Many providers offer a free trial for the use of their database; however, typically a longer use of the database can cost up to $1.00 per record, To understand this investment better, read about how much email lists are worth, although pricing plans vary depending on each particular provider.

Closing Notes: What to Keep in Mind About B2B Databases

B2B databases are great for a variety of purposes, including (but not limited to) increasing the efficiency of research and email marketing, as well as competitive and market analysis.

Ensuring that you choose a B2B database that is relevant, has a good depth of information, features data verification processes, and provides a friendly pricing structure while ensuring compliance with regulations and industry standards is one of the best ways to increase your reach and lead generation.

The most effective utilization of business databases comes through a service like Bookyourdata, ensuring unparalleled data precision, presenting leads in detailed profiles, and enabling seamless integration with web and LinkedIn prospecting.

Try Bookyourdata with 10 free high-quality leads. Access their direct emails or phone numbers and initiate meaningful conversations with perfectly matched, ready-to-buy leads today.

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