Snov.io Pricing and Plans in 2026: Detailed Breakdown
Snov.io is a sales intelligence platform designed to help businesses find, verify, and nurture leads efficiently. It offers tools for email outreach, prospecting, and automation for sales and marketing teams. The understanding of Snov.io’s pricing structure is important to help users choose the right plan for their goals and budget.
The pricing plans of Snov.io are Trial, Starter, Pro, and Custom Ultra. The Trail plan costs $0, the Starter plan costs $29.25 per year, $37.05 for 3 months, or $39 monthly. The Pro plan costs $99 per month for 5,000 credits and goes up to $554 per month for 100,000 credits, with annual and 3-month discounts available, and Pro S is priced at $99 per month, Pro M costs $189 per month, and Pro L costs $369 per month.
BookYourData is the best alternative to Snov.io since it allows users to target companies according to their technology stack and covers 60,000 technologies. It has a unique pricing structure so users can purchase credits without subscriptions, and they never expire. BookYourData has an easy-to-use platform for quickly building lists and managing data.
Comparison table of pricing plans of Snov.io
The comparison table of pricing plans of Snov.io, which includes Trial, Starter, Pro, and Custom Ultra, and contains their features and pricing.
Snov.io offers four main pricing plans according to different user needs. The free Trial plan allows users to test basic tools with 50 credits and 100 email recipients each month. The Starter plan costs $39 per month (with discounts for longer terms) and provides 1,000 credits and 5,000 email recipients, ideal for solo users. The Pro plan has four tiers, which are Pro S, Pro M, Pro L, and Pro Ultra. It offers between 5,000 and 100,000 credits, a scaled recipient limit, and advanced features for outreach, verification, CRM, and teamwork designed for growing teams. Custom Ultra plan provides customized pricing, unlimited team seats, storage, unused credit rollover, priority support, and personalized services.
What are the pricing plans of Snov.io?

The pricing plans of Snov.io include Trial, Starter, Pro, and Custom Ultra.
Trial
The Snov.io Trial plan is perfect for testing the platform without any cost. It gives you 50 credits and 100 recipients to search for leads and verify emails up to 150 times per month. It allows users to utilize tools like the Browser Extension, Email Finder, and Search Portal. The plan allows you to warm up your sender account and send campaigns. It supports only one user per company and is available for a limited time.
Best for: Users who are exploring basic features before choosing a paid option.
Starter
The Snov.io Starter plan offers more credits and advanced features to grow your outreach. It costs $29.25 per year, $37.05 for 3 months, or $39 monthly, with discounts available. Users can reach up to 5,000 email recipients and perform 1,000 email searches. The plan includes a bulk lead search to scale your prospecting. It provides campaign tracking, email warm-up, and CRM integrations for better lead management. Outreach features like unlimited senders, follow-ups, multichannel campaigns, and LinkedIn automation are also provided by Snov.io in this plan. The Starter plan also provides access to email verification tools, sales CRM, and integrations with HubSpot, Pipedrive, Zapier, and more.
Best for: Solo founders or very small teams that need affordable, all‑in‑one email finding, verification, and basic outreach to validate campaigns.
Pro
The Snov.io Pro Plans are suitable for professionals and teams with bigger email finding and marketing needs. Prices start at $75 per month for 5,000 credits and go up to $554 per month for 100,000 credits, with annual and 3-month discounts available. The plan includes unlimited senders, follow-ups, campaigns, and advanced features like A/B testing and team data sharing. It offers strong outreach, verification, and sales management tools, plus teamwork features like credit sharing and team statistics. Priority support and a personal implementation manager are also available for faster help. The small, medium, and large plans within the Snov.io Pro Plan are Pro S, Pro M, and Pro L. Pro S is priced at $99 per month and provides 5,000 credits and 25,000 email recipients, which is why it is suitable for small teams or individual professionals. Pro M costs $189 per month and offers 20,000 credits and 50,000 recipients to grow teams with higher outreach needs. Pro L is for larger teams, priced at $369 per month, with 50,000 credits and 100,000 recipients.
Best for: Growing sales and marketing teams that run regular multichannel campaigns and need higher credits, more recipients, and advanced automation at a predictable cost.
Custom Ultra
The Snov.io Custom Ultra plan is for large enterprises or businesses with specific lead generation and marketing needs. It offers full flexibility, with pricing and features customized based on individual goals and usage. This plan includes personalized lead-generation strategies, professional copywriting services, and a customized warm-up approach to improve email deliverability. It supports unlimited team seats and storage, allows unused credits to roll over, and offers flat-rate pricing. Additional benefits include bulk email account management, top-priority customer support, and dedicated services from an implementation manager.
Best for: Organizations that need advanced scalability, dedicated support, and integration options to maximize their marketing efforts.
What are the additional costs and add-ons of Snov.io?
The additional costs and add-ons of Snov.io include LinkedIn Automation, additional credits, extra email recipients, mailbox warm-up slots, enterprise-level features, priority support, and extra integrations.
The additional costs and add-ons of Snov.io are listed below.
- LinkedIn Automation: One of the main add-ons of Snov.io is the LinkedIn Automation feature, which costs approximately $69 per month for each LinkedIn slot. These slots integrate with LinkedIn accounts to automate outreach activities such as sending connection requests and messages. Users who pay annually can benefit from a 25% discount on the overall cost, including LinkedIn slots. However, adding slots mid-billing cycle may result in distributed charges.
- Additional credits: Each Snov.io plan includes a specific number of credits for email finding, verification, and outreach. If users exceed their plan’s credit allocation, they must purchase additional credits to continue operations. Only premium plans allow unused credits to roll over, while free or lower-tier plans risk losing unused credits at the end of each billing cycle.
- Extra email recipients: Plans specify a set number of email recipients that can be reached per month. Users who need to contact more recipients than their plan allows must pay extra to expand their recipient limits, ensuring campaigns continue without interruption.
- Mailbox warm-up slots: Mailbox warm-up slots are included in each plan to help maintain email deliverability and reputation. If a user requires more slots than allocated, additional fees apply. Managing these slots carefully is essential to avoid issues with sending limits or email reputation.
- Enterprise-level features: Enterprise features, such as advanced automation, team management, or enhanced reporting, require additional fees beyond standard plan costs. Pricing depends on the specific features and the number of users requiring access.
- Priority support: Access to priority customer support is an add-on available for an extra fee. Users who need faster response times or dedicated assistance must pay more, depending on the level of service desired.
- Extra integrations: Snov.io offers additional integrations beyond the standard platform capabilities, and these may incur extra costs. Users requiring connections to third-party tools or custom integration setups need to factor in these fees.
What are the user reviews of Snov.io?
The user reviews of Snov.io are mentioned below.
What is Snov.io?
Snov.io is a sales automation and lead generation platform that simplifies and optimizes the sales process. It offers tools such as email finding, email verification, cold email outreach, LinkedIn automation, and a built-in CRM for managing leads.
This platform helps businesses discover verified contacts, automate personalized outreach sequences, and improve email deliverability with features like email warm-up. Snov.io supports lead management and campaign tracking for teams of all sizes with integrations to popular CRM systems and detailed analytics.
What are the features of Snov.io?
The features of Snov.io are email finder, cold email outreach, email verifier, LinkedIn automation, and deliverability toolkit.
The features of Snov.io are mentioned below.
- Email finder: Email Finder helps you find and collect pre-verified leads that match your ideal customer profile. It offers a database with search options based on industry, company profile, and LinkedIn filters. This makes sure you get accurate and relevant contacts quickly.
- Cold email outreach: Cold email outreach allows you to send highly personalized email campaigns that engage potential clients and convert conversations into deals. It supports unlimited sender accounts and features a unified inbox with reply sentiment analysis. This helps users track and improve their outreach performance.
- Email verifier: Email verifier reduces bounce rates by cleaning your database with a 7-tier verification process. It includes graylisting bypass and provides 98% accuracy to ensure your emails reach valid addresses. The Email Verifier API allows easy integration for automated email cleaning.
- LinkedIn automation: LinkedIn Automation runs engaging campaigns on LinkedIn automatically, which include connection requests, messages, and InMails. It offers personalization at scale with high safety and a cloud-based mode to protect your accounts. This tool efficiently expands your outreach on the LinkedIn platform.
- Deliverability toolkit: The Deliverability toolkit prepares your mailbox and email infrastructure for safe sending. It features fully automated email warm-up, domain and email placement checkers, and personalized tips. This toolkit helps increase open rates and keeps your emails out of spam folders.
BookYourData is the best Snov.io alternative
BookYourData is the best Snov.io alternative since it offers verified contact information from over 250 million business profiles globally and helps recruiting, marketing, and sales teams to build highly targeted B2B lists. This B2B tool, BookYourData, has more than 100 filtering options, such as company size, industry, location, and job title. BookYourData provides detailed and accurate prospects to increase outreach.
Features
- BookYourData uses a triple-check system combining automation, manual review, and AI to ensure data accuracy.
- The tool provides insights into companies’ funding activities and hiring trends to guide targeted outreach.
- It allows bulk searches, so you can quickly download multiple prospects’ contact details at once.
- BookYourData helps you find a company’s email address using its name or website URL.
- Job titles are standardized across different languages and terms to improve targeting precision.

Pricing
- Free Pack: The Free Pack costs $0, gives 10 credits, and needs no subscription.
- Pay-As-You-Go Packs: The Pay-As-You-Go Packs cost $99 with $0.40
cost per contact/credit, and that never expires.
Pros
- Provides access to a massive global database of verified B2B contacts.
- Offers advanced filtering with over 100 options for precise targeting.
- Data accuracy is high due to triple-check validation.
- Flexible pricing with pay-as-you-go packs and no expiration on credits.
- Bulk search and export features save time for large campaigns.
Cons
- Limited AI functions
- Only b2b/business data available, no consumer data
- Some missing advanced integrations
- No outreach tool (No built-in sequencing or engagement tools)
Comparison of Snov.io pricing with other alternatives
Below is a comparison table of Snov.io with other alternatives.
What factors should businesses consider when choosing a Snov.io plan?
The factors businesses should consider when choosing a Snov.io plan include credit and recipient needs, team size and collaboration features, credit rollover and budget control, support and extra features, usage frequency and scalability, and billing cycle and discounts.
Understand how many credits you will need each month for actions like email search, verification, and campaigns. Estimate how many email recipients you will contact to make sure your plan covers your outreach volume.
Consider the number of team members who will use Snov.io and whether that specific plan of the tool supports unlimited team seats and teamwork capabilities, especially for sales teams.
Note that unused credits roll over only on premium plans, so if you want to avoid losing credits, choose a plan that allows rollover. Monitor your credit usage closely to avoid unexpected upgrades or overage costs.
Evaluate if you need priority support, advanced integrations, or enterprise features, which may come at an additional cost. Make a list of such features when designing your budget for a smooth user experience.
Assess how often your team will use Snov.io’s features and whether your outreach needs will grow. Choose a plan that can scale with your business to avoid frequent plan changes and interruptions.
Decide between monthly and annual billing. Annual billing offers a 25% discount, which can save costs in the long run. Make sure you understand cancellation policies and adjusted charges for mid-cycle plan upgrades.
How does Snov.io work?
Snov.io works as a sales automation and lead generation platform that helps businesses find and verify email addresses for potential customers. It combines tools like an email finder, email verifier, and CRM to manage leads and automate outreach. The platform also supports team collaboration through shared pipelines, tasks, and unified inboxes for managing conversations.
Is Snov.io affordable for small businesses?
Yes, Snov.io is affordable for small businesses with pricing starting at $39 per month for the Starter plan that includes 1,000 credits and 5,000 email recipients. Many users find that the actual cost increases with add-ons like LinkedIn automation slots and additional credits, as compared to Snov.io's competitors.
How can Snov.io enhance your B2B lead generation strategy?
Snov.io can enhance your B2B lead generation strategy by combining lead discovery, email verification, and automated multichannel outreach. It helps businesses build accurate, verified lead lists and run personalized email and LinkedIn campaigns efficiently. Snov.io uses the feature email warm-up to automate these processes and improve deliverability.
How accurate is Snov.io’s B2B contact database?
Snov.io’s B2B contact database is highly accurate, as it claims over 98% email accuracy. The platform offers pre-verified emails and reduces the risk of invalid contacts, which improves outreach success. Snov.io regularly updates its database to keep information current.
How does Snov.io find sales leads?
Snov.io helps find sales leads by searching a large database using filters like industry, job title, company name, and location to target relevant prospects. It also uses tools like email finders and LinkedIn Prospect Finder to collect verified contact information from websites and LinkedIn profiles.
How does Snov.io help create verified email lists?
Snov.io helps create verified email listsby running each email through a thorough verification process that includes syntax checks, domain existence, MX record validation, and SMTP authentication. It also verifies emails individually or in bulk and cleans lists to reduce bounce rates and improve campaign success.
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