Wiza Pricing: Plans, Costs and Credit Options [2026]
Wiza is a leading data intelligence and sales prospecting platform that helps users extract, verify, and export accurate B2B contact data from LinkedIn Sales Navigator. It integrates real-time email verification, advanced filtering, CRM syncing, and bulk exporting, which help companies build targeted lead lists quickly.
Wiza’s pricing structure is credit-based, in which each plan offers a different number of email credits. These email credit numbers determine the number of leads that can be extracted and verified each month. Businesses need to select a plan that matches their usage volume, required integrations, data accuracy needs, and scalability to maximize ROI and avoid unexpected costs.
The table below compares Wiza’s pricing plans, which include Free, Starter, Email, Email + Phone, and Team, based on email credits, phone credits, and basic features.
The pricing plans of Wiza include Free, Starter, Email, Email + Phone, and Team Plan. The Starter plan costs $49 per month and is available on a monthly billing basis only. The Email plan costs $83 per month when billed yearly, and its monthly pricing is $99, while the Email + Phone plan is priced at $166 per month when billed annually, and its monthly cost is $199. The Team Plan includes custom pricing, so users have to contact the sales team for a personalized quote and details on features and credits.
Wiza’s pricing differs depending on the selected plan, email credits, phone numbers, and available features. This B2B prospecting platform offers strong value through its customized features, flexible usage options, and integrations for team workflows. Its structured plans provide clear scalability for growing teams and targeted prospecting efforts, as it serves a range of users from solo representatives to full-cycle teams.
What are the pricing plans of Wiza?
The pricing plans of Wiza are Free, Starter, Email, Email + Phone, and Team Plan. The cost of each plan differs depending on user requirements.
Free
The Free plan costs $0 per month per user and is billed at $0 per year. It is suitable for occasional prospecting and requires no credit card. It includes up to 20 email credits, 5 emails per day, 5 phone numbers, and basic app workflows with CSV export.
Best for: Teams testing the platform before committing, and also for founders validating list building or verification on a small scale.
Starter
The Starter plan costs $49 per month and is available only with monthly billing. It is designed for users with small but consistent usage needs. The plan includes 100 emails per month, with additional emails priced at $0.15 each, and 100 phone numbers per month, with extra numbers at $0.35 each.
Best for: Team analytics, basic lead generation, and solo representatives or small teams conducting targeted tests or pilot projects that do not yet require high monthly volumes.
The Email plan costs $83 per month per user when billed annually, which totals $990 per year. It is designed for users who only need email data and includes unlimited emails, $0.35 per phone number, and 30,000 exports per year. The Email plan costs $99 per month per user when billed monthly. This monthly subscription includes 500 emails per month, $0.15 per additional email, $0.35 per phone number. The features of the Email plan are CSV export, CRM, and outreach integrations. Teams can choose a monthly plan for predictable small volumes or an annual plan for long-term scaling.
Best for: Team analytics and SDR (Sales Development Representative) or BDR (Business Development Representative) teams focused on email-only prospecting.
Email + Phone
The Email + Phone plan costs $166 per month per user when billed annually, which comes to a total of $1,990 per year. This plan is designed for users who make frequent calls and includes unlimited emails, unlimited phone numbers, and 30,000 exports per year. The Email + Phone plan costs $199 per month per user when billed monthly. This monthly subscription includes 500 emails per month, $0.15 per extra email, 500 phone numbers per month, and $0.35 per extra number.
Best for: Full-cycle representatives and calling teams that require phone access with email to improve connection rates and booking effectiveness.
Team Plan
The Team Plan costs $399 per month, both when billed annually and monthly. This plan is designed for teams of 3 or more users and includes unlimited emails, unlimited phone numbers, and CRM integrations. This plan also offers features such as the Wiza prospecting platform, advanced fields, CSV import, API access, and a dedicated success manager.
Best for: Team analytics and large enterprises that need large volume data for prospecting.
What integration capabilities are available as add-ons in Wiza?
The integration capabilities available as add-ons in Wiza are HubSpot, Salesforce, Outreach, Pipedrive, Wiza Chrome extension, and Creatio as CRM or outbound marketing platforms. Wiza also supports integration with automation tools like Clay and Okta through platforms such as Zapier for flexible workflow automation. These integrations allow users to sync contacts, automate sales processes, and simplify outreach directly from Wiza to their preferred systems.
Wiza offers export options that include CSV downloads and direct CRM synchronization. Users can download prospect lists as CSV files for use in spreadsheets or other tools. The platform also supports direct CRM sync and allows users to transfer contacts and lead data smoothly into CRMs such as HubSpot, Salesforce, and others. Wiza integrates with LinkedIn Recruiter and allows users to export up to 1,000 contacts at a time. Users can export up to 2,500 contacts per export using LinkedIn Sales Navigator, and there is no limit on the number of exports.
What do users think about Wiza?
The table below shows the user reviews of Wiza.
What is Wiza?
Wiza is a leading B2B prospecting tool that automates lead generation by extracting email lists directly from LinkedIn Sales Navigator. The platform uses AI to help users find verified lead emails. Wiza scans live data sources to provide verified emails and phone numbers, which can then be exported or synced to CRM platforms.
Wiza integrates directly with LinkedIn Sales Navigator and easily extracts email and phone details from lists or individual profiles. It provides verified email data to support effective lead generation as a leading sales and marketing tool. Wiza offers both monthly and annual per-user plans, with monthly subscriptions based on usage and additional charges for extra contacts.
Sales development representatives, account executives, marketing teams, and recruiters who rely on LinkedIn for prospecting use Wiza. Its customers range from startups to large organizations, but B2B companies with 10 to 200 employees use this platform more commonly.
What are the features of Wiza?
The features of Wiza are LinkedIn Sales Navigator integration, bulk email verification, CRM and marketing platform sync, advanced filters to target prospects, and the Wiza prospect web platform.
The features of Wiza are listed below.
- LinkedIn Sales Navigator integration: Wiza integrates smoothly with LinkedIn Sales Navigator via a Chrome extension, which allows users to export detailed lead data with one click.
- Bulk email verification: Wiza’s bulk email verification feature uses real-time validation to make sure email addresses are active and valid before outreach. This feature reduces bounce rates, protects sender reputation, and improves deliverability.
- CRM and marketing platform sync: Wiza supports direct synchronization with major CRM platforms such as Salesforce, HubSpot, and Pipedrive, which allow users to smoothly sync extracted lead data into their CRM systems without manual entry. Wiza also integrates with marketing automation platforms indirectly through Zapier to help connect thousands of other apps for custom workflows and marketing automation.
- Advanced filters to target prospects: This B2B prospecting platform offers different filters to enrich prospect searches, similar to LinkedIn Sales Navigator. These include filters for job title, location, company size, industry, and specific skills.
- Wiza prospect web platform: Wiza provides a user-friendly web platform where users productively manage, save, and organize their prospect lists. The platform allows users to create detailed prospect profiles enriched with real-time verified emails, phone numbers, job titles, and company details.
What is the comparison of Wiza pricing with other alternatives?
Below is a comparison table of Wiza’s pricing with other alternatives, such as BookYourData, Exact Data, ZoomInfo, Seamless.AI, Lusha, Lead411, Apollo.io, Uplead, Cognism, Snov.io, ContactOut, and Hunter.io.
BookYourData is the best Wiza alternative
BookYourData is the best Wiza alternative, with over 100 data points and more than 250 million B2B contacts. BookYourData gives users a wide range of potential leads and opportunities. This B2B data intelligence platform offers volume discounts, credits that never expire, and no subscription lock‑in through its pay‑as‑you‑go pricing structure. BookYourData guarantees 97% data accuracy using an advanced eight‑step verification process, which makes it a more reliable choice for high‑quality contact lists.
Features
- Build accurate, laser‑targeted prospect lists using 100+ filters.
- Verified and deliverable email addresses.
- Access 100+ data attributes for both contacts and companies, which include job titles, mobile direct dials, and technographics.
- Locate verified business emails by company name, domain, or contact details.
- Sync leads effortlessly to CRMs and other tools, with API support available.
Pros and Cons
The following table compares the pros and cons of BookYourData.
Pricing
- Free Pack: BookYourData’s Free Pack gives users 10 free credits that allow them to explore the platform with no credit card requirements or commitments.
- Pay-As-You-Go Packs: The Pay-As-You-Go Packs start at $99 and cost $0.40 per contact. This pack offers a flexible option, and the credits never expire. Users can also purchase additional credits to lower the cost per contact.
What factors should businesses consider when choosing Wiza's pricing plan?
The factors businesses should consider when choosing Wiza’s pricing plan are their usage patterns, available integrations, data accuracy and reliability, scalability, and compliance with data protection regulations.
The factors businesses should consider when choosing Wiza pricing plans are below.
- Usage patterns: Businesses should evaluate how frequently they use Wiza, as its credit-based system makes lower-tier plans more cost-effective for occasional users. High-volume users benefit from premium tiers that offer bulk extraction and additional integrations. Check prospecting volume carefully to avoid wasting credits and to keep costs reasonable.
- Available integrations: Companies need to consider Wiza’s integration capabilities for a smooth workflow. This platform allows users to connect with major CRMs like Salesforce and HubSpot and automation tools like Zapier. Choosing a plan that matches the company’s existing software setup helps maximize productivity and prevents manual data transfer delays.
- Data accuracy and reliability: Enterprises relying on accurate leads for outreach and sales should consider the reliability of the data provided within each tier. Wiza employs regular database updates and quality control processes, which include both automated and manual reviews. These processes make sure the extracted data is up-to-date and trustworthy.
- Scalability: Businesses must verify that Wiza’s pricing plan supports not only their current scale of use but also potential growth so that they avoid needing to switch providers or face performance or cost issues later.
- Compliance with data protection regulations: Companies that handle personal or sensitive data should confirm that the chosen plan includes the compliance standards they require, especially if legal accountability and data protection are high priorities. They must make sure that Wiza complies with major privacy laws such as GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act), and provides features like data-erasure rights and consistent regulatory coverage across regions.
How does Wiza work?
Wiza works by integrating with LinkedIn Sales Navigator through a Chrome extension. The platform runs real-time email verification for prospects found through Sales Navigator searches and then allows users to sync the data to their CRM or export it as a CSV file.
Is Wiza suitable for small businesses?
Yes, Wiza is suitable for small businesses, especially those that want to simplify and scale their lead generation using LinkedIn prospecting. It offers user-friendly features, as compared to Wiza's competitors, which include a free trial and an affordable entry-level plan, like Starter. These plans are designed for occasional prospecting and small sales teams.
What does Wiza’s B2B contact database include?
Wiza’s B2B contact database includes over 850 million global contact profiles, which makes it one of the largest resources for B2B leads available to sales, marketing, and recruitment teams. The database is regularly updated and verified in real time and offers up to 99% email accuracy, 97% job title accuracy, and extremely low bounce rates for outreach purposes.
How does Wiza help with B2B prospecting?
Wiza helps with B2B prospecting by automating and enhancing the lead generation process for sales, marketing, and recruitment teams. This platform automates repetitive prospecting tasks, reduces manual data entry, enriches contacts with firmographic details, and helps with strategic outreach efforts, while maintaining high accuracy and scalability.
How do I install the Wiza Chrome extension?
To install the Wiza Chrome extension, log in to your Wiza account, where you will see an “Add to Chrome +" button on the left of the dashboard. This takes you to the Chrome Web Store, where you click “Add to Chrome” and then “Add extension.” Open the puzzle icon in your Chrome toolbar and pin the Wiza extension so it stays visible and easy to access after installation.
Is Wiza GDPR compliant?
Yes, Wiza is GDPR (General Data Protection Regulation) compliant. The platform applies GDPR standards broadly, even when the data subject is not an EU resident. It processes only publicly available online data for informational use and relies on legitimate interest as its legal basis. This legitimacy allows businesses to reach potential prospects while still complying with privacy regulations.
Does Wiza help build B2B contact lists?
Yes, Wiza helps build B2B contact lists by integrating with LinkedIn Sales Navigator to extract and verify detailed lead data. This detailed data includes emails, phone numbers, company information, and job titles, from search results with a single click.
How does Wiza provide verified email lists for businesses?
Wiza provides verified email lists for businesses using real-time SMTP (Simple Mail Transfer Protocol) and MX (Mail Exchange) record checks to confirm valid, active email addresses without sending emails. It filters out disposable, catch-all, and invalid emails and achieves under 1% bounce rates.
How accurate is Wiza?
Wiza claims an email accuracy rate of 99% and uses a specialized algorithm to verify LinkedIn data and email validity in real time. It offers over 99% deliverability, with bounce rates usually under 1%, through SMTP (Simple Mail Transfer Protocol) and MX (Mail Exchange) record checks and detection of catch-all or disposable addresses.
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