LeadsPlease Pricing: Plans, Costs, and Complete Pricing Guide [2026]

What are the pricing plans of LeadsPlease?

The pricing plans of LeadsPlease include Business Email Lists, Consumer Email Lists, Business Mailing Lists, and Consumer Mailing Lists.

Business Email Lists Pricing

Business email lists from LeadsPlease start at $299.75 minimum for 500 records. The pricing tiers are 500 records for $299.75, 1,000 for $400, 2,500 for $950, 5,000 for $1,750, 10,000 for $2,800, 25,000 for $6,500, and 50,000 for $12,225. The per-record cost ranges from $0.60 at the lowest tier to $0.24 at 50,000 records. About 70% of business records include contact email addresses, and LeadsPlease guarantees 90%+ postal accuracy and 80%+ email accuracy for business lists.

Consumer Email Lists Pricing

Consumer email lists start at $299.95 minimum for 1,000 records. The pricing structure is: 1,000 records for $299.95, 2,500 for $620.50, 5,000 for $950, 10,000 for $1,500, 25,000 for $3,500, and 50,000 for $6,975. Per-record cost ranges from $0.30 at the lowest tier to $0.14 at high volume. All consumer emails are 100% opt-in and CCPA compliant. LeadsPlease offers targeting filters for new homeowners, new movers, and various demographic criteria.

New Mover Email Lists Pricing

New mover email lists from LeadsPlease start at $199.00 minimum for 250 records. The pricing tiers are 250 records for $199.00, 1,000 for $600, 5,000 for $2,250, 10,000 for $3,750, 25,000 for $7,500, and 50,000 for $13,500. The per-record cost ranges from $0.796 at the lowest tier to $0.27 at 50,000 records. LeadsPlease updates new mover data daily and guarantees 95%+ postal accuracy and 90%+ email accuracy. The lists include first name, last name, physical mailing address, demographics, and email address. Users can filter by 11 demographic criteria such as age, household income, move distance, dwelling type, and recency of move.

New Homeowner Email Lists Pricing

New homeowner email lists from LeadsPlease start at $199.00 minimum for 250 records. The pricing tiers are 250 records for $199.00, 1,000 for $600, 5,000 for $2,250, 10,000 for $3,750, 25,000 for $7,500, and 50,000 for $13,500. The per-record cost ranges from $0.796 at the lowest tier to $0.27 at 50,000 records. LeadsPlease updates new homeowner data daily using public home purchase records. The platform guarantees 95%+ mailing address accuracy and 90%+ email accuracy with triple email verification at point of sale via NeverBounce. Users can filter by demographics such as age, home value, dwelling type, household income, move distance, and presence of children.

Business Mailing Lists Pricing

Business mailing lists start at $124.95 minimum for 500 records. The pricing tiers are: 500 records for $124.95, 1,000 for $200, 2,500 for $475, 5,000 for $850, 10,000 for $1,100, 25,000 for $2,500, and 50,000 for $4,500. Per-record cost ranges from $0.25 at the lowest tier to $0.09 at maximum volume. Business mailing lists include company name, contact name, address, phone number, and industry classification data.

Consumer Mailing Lists Pricing

Consumer mailing lists start at $124.95 minimum for 1,000 records. Pricing tiers are: 1,000 records for $124.95, 2,500 for $296.75, 5,000 for $450, 10,000 for $500, 25,000 for $1,000, and 50,000 for $1,975. Per-record cost decreases from $0.125 at the lowest tier to $0.040 at maximum volume. Consumer mailing lists include name, address, phone number, and available demographic data such as age range and income level.

New Mover Mailing Lists Pricing

New mover mailing lists from LeadsPlease start at $99.50 minimum for 250 records. The pricing tiers are 250 records for $99.50, 500 for $187.50, 1,000 for $300, 5,000 for $1,125, 10,000 for $1,875, 25,000 for $3,750, and 50,000 for $6,750. The per-record cost ranges from $0.398 at the lowest tier to $0.135 at 50,000 records. New mover mailing lists include first name, last name, physical mailing address, and demographic data. LeadsPlease updates new mover records daily and verifies addresses using USPS-approved CASS, DPV, and NCOA software every 7 and 30 days. Users can target movers by recency from 7 days to 1 year or set a custom date range.

New Homeowner Mailing Lists Pricing

New homeowner mailing lists from LeadsPlease start at $99.50 minimum for 250 records. The pricing tiers are 250 records for $99.50, 500 for $187.50, 1,000 for $300, 5,000 for $1,125, 10,000 for $1,875, 25,000 for $3,750, and 50,000 for $6,750. The per-record cost ranges from $0.398 at the lowest tier to $0.135 at 50,000 records. New homeowner mailing lists include first name, last name, physical mailing address, and demographic data such as home value, dwelling type, and household income. LeadsPlease source new homeowner data from public home purchase records and update the database daily. The platform guarantees 95%+ mailing address accuracy with USPS-approved verification.

LeadsPlease pricing comparison table

The table below compares LeadsPlease pricing across all list types at different volume tiers.

What are the user reviews of LeadsPlease's pricing?

The user reviews of LeadsPlease are given in the table below.

How to calculate LeadsPlease pricing?

To calculate LeadsPlease pricing, consider list type selection, format choice, demographic filters, record count review, and volume tier pricing.

The steps to calculate the pricing of LeadsPlease are given below.

• Step 1: Select list type (consumer/business/new homeowner/new mover): Select the list type that matches your target audience out of the four main categories that include consumer lists for B2C marketing campaigns, business lists for B2B outreach, new homeowner lists for real estate and home services marketing, and new mover lists for relocation-related businesses. Each list type has different minimum order requirements and pricing structures.
• Step 2: Choose format (mailing or email): Choose between mailing list format or email list format based on your campaign strategy. Mailing lists provide postal addresses for direct mail campaigns and cost less per record than email lists. Email lists include verified email addresses for digital marketing campaigns at higher per-record rates. Mailing lists are delivered in three formats Excel/CSV download, PDF labels, or printed peel-and-stick labels, while the email lists are delivered as Excel/CSV files only.
• Step 3: Apply demographic filters: Apply demographic filters to target specific audiences at no additional charge, regardless of filter complexity. Consumer list filters include age range, income level, homeowner status, presence of children, and geographic location. Business list filters include industry type (SIC/NAICS codes), employee count, revenue range, and job title. Geographic targeting works at state, county, city, ZIP code, and radius levels.
• Step 4: Review record count: Review the record count displayed by the list builder before purchase. The system shows available records matching your filter criteria in real time. Confirm the count meets or exceeds your campaign requirements and falls within an available pricing tier for cost efficiency. Record counts above tier thresholds receive volume discounts automatically. For example, 1,500 business email records cost $400 (the 1,000-record tier rate) since there is no 1,500-record tier. Record counts below minimums require expanding geographic area or loosening demographic filters.
• Step 5: Check volume tier for per-record rate: Check the volume tier to determine your per-record rate with the following formula at the applicable tier.

Total Cost = Number of Records x Per-Record Rate

Calculate total cost by identifying your volume tier, then multiplying record count by the tier rate.

• Use the online list builder for instant quotes: Use the LeadsPlease online list builder to generate instant price quotes. You can access the list builder from the homepage at leadsplease.com. Select the list type, format, and geographic area to begin, add demographic filters, and watch record counts update in real time. The builder displays pricing automatically based on your selections, and no account creation is required to use the list builder.

What is LeadsPlease?

LeadsPlease is a US-based mailing list broker that provides consumer and business contact data for direct marketing campaigns. The company operates from Scottsdale, Arizona, and has served customers for 24+ years. LeadsPlease maintains a database of 131M+ consumer contacts and 11M+ B2B contacts across the United States.

Small businesses, marketing agencies, real estate professionals, and nonprofits use LeadsPlease for lead generation and direct mail campaigns. The platform offers a self-service list builder for instant purchases where customers select target demographics, apply filters, and download lists in Excel/CSV format or receive printed mailing labels.

LeadsPlease verify data through NCOA postal software every 30 days and uses the NeverBounce API for email verification at purchase. The company holds an A+ rating from the Better Business Bureau and was voted Best List Broker Service Overall by Business.com in 2024.

What are the features of LeadsPlease?

The features of LeadsPlease include an online list builder, demographic targeting filters, data verification systems, multiple delivery formats, and flat pricing with no hidden fees. The features of LeadsPlease are given below.

• Online List Builder: LeadsPlease provides a self-service online list builder accessible from the website homepage. Users select list type, geographic area, and demographic filters without creating an account. The builder displays record counts and pricing in real time as users adjust their leads criteria. The customers can preview data samples before purchase, and the tool supports all four list types.
• Demographic Targeting Filters: LeadsPlease offers targeting filters for consumer and business lists at no additional charge. Consumer filters include age range, household income, homeowner/renter status, presence of children, marital status, and length of residence. Business filters include SIC and NAICS industry codes, employee count, annual revenue, years in business, and job title/function. Speciality filters target new homeowners (within 30-90 days of purchase), new movers (within 30-90 days of relocation), and just-listed properties.
• Data Verification Systems: LeadsPlease run all data through NCOA (National Change of Address) postal software every 30 days that process updates addresses for individuals who filed change-of-address forms with USPS. Email addresses undergo verification through the NeverBounce API at the time of purchase. This verification removes invalid, inactive, and spam-trap email addresses before delivery.
• Multiple Delivery Formats: LeadsPlease deliver lists in three formats that cover Excel/CSV download, PDF labels, and printed peel-and-stick labels. Excel/CSV is the most popular format that is instantly delivered after purchase via email download link. The file includes all purchased data fields formatted for CRM import or mail merge. The PDF label format provides Avery-compatible label layouts for in-house printing, and the printed label format ships physical peel-and-stick labels via USPS within 3-5 business days.
• Flat Pricing with No Hidden Fees: LeadsPlease uses transparent flat pricing with no additional charges for demographic filters or data selections, and the price displayed in the list builder is the final checkout price. Competitors often charge $0.01 to 0.05 per record for each additional demographic filter applied, but LeadsPlease includes unlimited demographic selects in the base price. Volume discounts apply automatically at tier thresholds, and LeadsPlease has no subscription fees or a monthly minimum fee. LeadsPlease customers pay only for the records purchased, and the credits never expire for customers who purchase multiple-use lists.

What are the pros and cons of LeadsPlease?

The table of the pros and cons of LeadsPlease is given below.

The best alternatives to LeadsPlease

The additional alternatives of LeadsPlease are Apollo.io, Lusha, and ZoomInfo. All of these offer different prices and features according to 

Apollo.io

Best for

Best for sales teams needing large-scale prospecting with email automation

About

Apollo.io is a B2B sales intelligence platform with 275M+ contacts and 70M+ companies. Sales teams use Apollo for prospecting, email sequences, and CRM enrichment and the platform includes a Chrome extension for LinkedIn prospecting and built-in email automation tools.

Features

•      Advanced search filters with 65+ attributes
•      Email sequence automation
•      Chrome extension for LinkedIn prospecting
•      CRM integrations with Salesforce, HubSpot, and Pipedrive
•      Intent data signals and buying intent indicators
•      Job change alerts for decision-makers
•      Meeting scheduler and calendar integration

Pricing

The pricing plans of Apollo.io are listed below.

• Free plan: Apollo.io’s free plan costs $0 and gives 100 credits per month. 
• Basic plan: The Basic plan of Apollo.io offers 2,500 credits per user for $59 per month.
• Professional plan: The Professional plan of Apollo.io offers 4,000 credits per user for $99 per month.
• Organization plan: The Organization plan of Apollo.io offers 6,000 credits per user for $149 per month.

Reviews

Bookyourdata

Best For

Best for small-medium businesses who wants to get 97% accurate direct contacts without subscription games

BookYourData delivers verified B2B contacts with real-time email verification included in every export. The platform supports instant download to Excel or direct export to CRM platforms, including Salesforce, HubSpot, Pipedrive, and Zoho. Sales and marketing teams access decision-maker contacts filtered by job title, industry, company size, revenue, and technographic data.

BookYourData vs LeadsPlease Comparison

BookYourData User Reviews

Lusha

Best for

Best for sales reps and recruiters needing quick, verified contact details

About

Lusha is a B2B sales intelligence tool with 100M+ business profiles and 60M+ decision-maker contacts. Sales reps and recruiters use Lusha to find verified emails and direct phone numbers. Lusha’s Chrome extension integrates with LinkedIn for one-click contact reveals.

Features

•      Chrome extension for LinkedIn prospecting
•      Direct dial phone numbers and verified emails
•      Email verification with accuracy grading (A+, B+)
•      CRM integrations with Salesforce, HubSpot, and Zoho
•      Bulk contact reveals and CSV export
•      Job change alerts for decision-makers
•      Buyer intent signals (Premium/Scale plans)

Pricing

The pricing plans of Lusha are listed below.

• Free plan: The Free plan of Lusha costs $0 and offers 40 credits per month.
• Starter plan: This plan costs $49.90 and offers 400 credits per month to a single user.
• Pro plan: The Pro plan of Lusha costs $69.90 per month and $52.45 when billed annually and offers 600 credits/month.
• Premium plan: The Premium plan of Lusha costs $299.95 per month when billed annually, $399.90 for a monthly subscription, and offers 3400 credits/month.
• Scale plan: The Scale plan of Lusha has custom pricing and offers custom credits.

Reviews

ZoomInfo

Best for

Best for enterprise teams running account-based marketing with intent data

About

ZoomInfo is an enterprise B2B intelligence platform with 260M+ contacts, 135M+ verified phone numbers, and 100M+ company profiles. Enterprise sales and marketing teams use ZoomInfo for prospecting, intent data, and account-based marketing campaigns.

Features

•      Buyer intent signals and purchase behavior tracking
•      Org charts and reporting structures
•      Technographic data showing technology stack
•      Website visitor tracking and identification
•      Advanced search filters with 300+ company attributes
•      CRM integrations with Salesforce, HubSpot, and Microsoft Dynamics
•      Email verification and direct dial phone numbers
•      AI-powered Copilot assistant for prospecting

Pricing

The ZoomInfo pricing plans are listed below.

• Lite plan: ZoomInfo’s Lite plan costs $0, but allows users to submit a form on their website and access features, such as contact and company search. 
• Professional plan: ZoomInfo’s Professional plan costs $14,995 per year and provides 5000 annual bulk credits.
• Advanced plan: ZoomInfo’s Advanced plan costs $24,995 annually and contains 10,000 bulk credits per year.
• Elite plan: ZoomInfo’s Elite plan costs $39,995 per year, and each user gets access to 1000 monthly credits.

Reviews

What factors to consider when choosing a LeadsPlease plan?

The factors businesses should consider when choosing a LeadsPlease pricing plan include campaign type, target audience, list format, volume requirements, and budget constraints.

• Campaign type: Consider your campaign type when selecting between mailing and email lists. Direct mail campaigns work with mailing lists at lower per-record costs, while digital marketing campaigns require email lists at higher rates but with faster delivery.
• Target audience: Analyse your target audience to choose between consumer and business lists, as B2C marketers benefit from consumer lists with household demographic data, and B2B marketers require business lists with company and decision-maker information.
• List format: Select the list format that matches your workflow capabilities. Excel/CSV format supports CRM import and mail merge software. Printed labels suit businesses without in-house printing equipment.
• Volume Requirements: Choose volume tiers based on campaign scale and budget, as higher volume purchases reduce per-record costs by 50 to 70%, and smaller lists suit testing campaigns before scaling. Consider multiple-use lists for ongoing campaigns rather than single-use purchases.

How does LeadsPlease work?

LeadsPlease works through a self-service online list builder where users select list type, geographic area, and demographic filters. The system displays available record counts and pricing in real time. Customers purchase lists with credit cards and download data instantly in Excel/CSV format or receive printed labels via mail.

Does LeadsPlease offer a free trial?

No, LeadsPlease does not offer a free trial, but users can preview data samples and record counts in the list builder without purchase. The company provides a satisfaction guarantee with free replacement leads if accuracy falls below guaranteed percentages.

Does LeadsPlease have a subscription?

No, LeadsPlease does not require subscriptions or contracts, and customers make one-time purchases for specific lists. The pay-per-list model allows businesses to buy data only when needed, and multiple-use lists allow unlimited use of purchased data for ongoing campaigns.

How accurate is LeadsPlease data?

LeadsPlease guarantees 90%+ postal accuracy for business mailing lists, 80%+ email accuracy for business email lists, and 95% accuracy for consumer lists. The company verifies data through NCOA postal software every 30 days and uses the NeverBounce API for email verification at purchase.

Can LeadsPlease help companies scale their B2B marketing outreach?

Yes, LeadsPlease can help companies scale B2B marketing outreach through business email and mailing lists with up to 50,000 records per purchase. Volume discounts reduce costs at scale, and demographic filters target decision-makers by job title, industry, and company size.

Does LeadsPlease provide verified B2B contact lists for targeted outreach?

LeadsPlease provides verified B2B contact lists with NCOA postal verification and NeverBounce email verification. Business lists include company name, contact name, job title, address, phone number, and email, with about 70% of business records include email addresses.

Does LeadsPlease provide free email lists for B2B marketing?

No, LeadsPlease does not provide free email lists, but free data samples are available for preview before purchase. Business email lists start at $299.75 for 500 records, and a purchase is required for full contact information access.

How does LeadsPlease help with B2B lead generation?

LeadsPlease helps with B2B lead generation through targeted business lists filtered by industry, employee count, revenue, job title, and geographic location. The platform provides instant download of verified contact data for sales outreach and marketing campaigns.

How much does a typical mailing list cost from LeadsPlease?

A typical mailing list from LeadsPlease costs $124.95 to $4,500, depending on list type and volume. Consumer mailing lists start at $124.95 for 1,000 records. Business mailing lists start at $124.95 for 500 records. Volume discounts reduce per-record costs at higher quantities.

Does LeadsPlease offer data enrichment services for B2B contact databases?

LeadsPlease does not offer data enrichment services for existing databases. The platform provides pre-built lists for purchase only. Businesses seeking data enrichment should consider alternatives like BookYourData, Apollo.io, or ZoomInfo that offer database enrichment features.

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